Content Specialist

San Diego, CA (Remote)

Salary Not AvailableMid LevelPart time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

The role centers on strategic and execution-focused content and campaign marketing for a marine brands portfolio, spanning email, paid media, social, and web campaigns. It emphasizes alignment across channels, data-driven optimization, and content that drives lead generation and sales growth. Marquatica, a San Diego-based performance-driven marketing agency serving the marine industry, leads this work.

Job Description

Responsibilities

  • Campaign Strategy & Execution: Develop and launch integrated marketing campaigns across email, paid media, social, and web
  • Build multi-step nurture sequences and product launch campaigns
  • Align messaging across paid ads, landing pages, email, and organic channels
  • Coordinate event and demo marketing campaigns with dealers and internal teams
  • Content Strategy: Write launch campaigns, promotional emails, and long-form nurture sequences
  • Assist with editing process
  • Social Media Campaign Development: Conceptualize and execute promotional campaigns
  • Develop engagement-driven content calendars
  • Coordinate seasonal and holiday campaigns
  • Integrate influencer and event activations into broader marketing strategy
  • Performance Focus: Track campaign effectiveness and optimize messaging
  • Refine content based on data and engagement insights
  • Ensure all content supports lead generation and sales growth
Marquatica logo

Marquatica

Based in San Diego, CA, Marquatica is a manufacturing-focused agency specializing in lead acceleration, lead conversion, and digital media strategy. We optimize an online footprint to be a comprehensive relationship and sales funnel. We enhance client visibility on multiple digital platforms, such as Google, Meta and proprietary websites, using cutting-edge technology and custom software. Our services include CRM development, lead management automation, customer service management, search engine optimization (SEO), pay-per-click (PPC) advertising, social media management, email marketing, content curation, digital listening, website development, and conversation marketing.

Founded in 2022
San Diego, California, USA