Content Specialist II (Digital Media/Content Specialist)

New Brunswick, NJ (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the digital content production and publication ecosystem for Rutgers Cancer Institute, driving website, intranet, and digital-display content while ensuring accessibility, branding, and engagement across channels.

  • Own website content strategy and creative production for web pages, monthly publications, and digital screens.
  • Own publication planning and performance via analytics to boost audience engagement and timely information refresh.
  • Collaborate across IT/IST to maintain accessibility and regulatory standards across web and digital assets.

Job Description

Responsibilities

  • Writes content and identifies graphics and design for Rutgers Cancer Institute and ScreenNJ websites. Recommends, develops, and executes tactics and new web pages to increase website traffic and visitor engagement.
  • Designs, writes content and produces electronic publications included but not limited to Cancer Connection Monthly.
  • Ensures website is user friendly, professional looking and on par with other NCI-designated Comprehensive Cancer Centers.
  • Manages the Constant Contact account for electronic publications and examines metrics to suggest optimization of timing, stories, and other suggestions to increase viewer engagement.
  • Assures timely refresh of information on the websites and Rutgers Cancer Institute Intranet.
  • Assists in planning, and execution of video projects for use on the Rutgers Cancer Institute website, social media channels and other assets.
  • Collaborates with the IST team to update web content, ensuring all web and digital materials maintain accessibility standards and regulatory compliance.
  • Develops/provides templates and tools (e.g., newsletters, PowerPoint presentations) for use by faculty and staff.
  • Assists the Associate Director or Manager on the development of content for written marketing materials such as the annual report, strategic plan, and other pieces.
  • Develops, designs and manages content for digital display screens within Rutgers Cancer Institute.

Requirements

  • Bachelor’s degree in marketing, communications, graphic arts, or a related area, plus three (3) years of relevant experience with website content management, web design tools, digital communications, or similar work experience.
  • Equivalent education, experience and/or training may be substituted for the degree requirement.
  • Strong team and customer orientation.
  • Effective verbal, written and interpersonal skills.
  • Must be computer literate with proficiency and working knowledge of Microsoft Word, Excel, and PowerPoint.

Preferred

  • Experience working with content management systems is required, with specific experience in Drupal, WordPress, and SharePoint strongly preferred.
  • Comfortable working knowledge of HTML, JavaScript, CSS, Bootstrap, and Adobe products such as Dreamweaver, Contribute, Photoshop, and InDesign preferred.
  • Working knowledge of Constant Contact, SharePoint, Canva, Qualtrics, and video editing software such as Adobe Premiere desired.

Benefits

  • Rutgers provides a comprehensive benefits package to eligible employees. The specific benefits vary based on the position and may include:
  • Medical, prescription drug, and dental coverage
  • Paid vacation, holidays, and various leave programs
  • Competitive retirement benefits, including defined contribution plans and voluntary tax-deferred savings options
  • Employee and dependent educational benefits (when applicable)
  • Life insurance coverage
  • Employee discount programs
Rutgers University logo

Rutgers University

Rutgers, The State University of New Jersey, stands among America’s highest-ranked, most diverse public research universities. The oldest, largest, and top-ranked public university in the New York/New Jersey metropolitan area, you’ll find us at our main locations in three New Jersey cities, and our footprint can be seen around the region. We’re an academic, health, and research powerhouse and a university of opportunity.

New Brunswick, New Jersey, USA
18K employees (682 in marketing)