Content Specialist

New York City, NY (Hybrid)

$63K/yr – $97K/yrMid Level3+ years expFull time

Posted 6 hrs ago

Job Summary

Own the end-to-end content lifecycle from concept to on-set execution and post-production asset management, shaping fashion brand storytelling and cross-functional collaboration.

Job Description

Responsibilities

  • Creative Concept Development & Campaign Support
  • Partner with creative and marketing teams to develop concepts for photoshoots, product launches, seasonal campaigns, and other brand initiatives.
  • Contribute ideas that help bring brand stories to life through engaging visual content and creative execution.
  • Stay informed on fashion trends, industry developments, content best practices, and competitive activity to inspire fresh, relevant creative work.
  • Pre-Production Planning & Shoot Preparation
  • Support pre-production planning for photo and video shoots, including shot list development that aligns with creative objectives.
  • Assist in sourcing & organizing imagery, visual references, props, wardrobe, and talent.
  • On-Set Content Creation & Execution
  • Collaborate with photographers, videographers, stylists, and creative partners to execute approved creative concepts.
  • Provide on-set direction to ensure creative direction is executed accurately on set while maintaining efficient workflows and delivering high-quality content.

Requirements

  • 3+ years of experience in content management or a similar role within the fashion industry.
  • Bachelor's degree in Marketing, Communications, Fashion Design, Art, or a related creative field.
  • On-set photo and video shoot experience.
  • Understanding of photography, styling, composition, and visual storytelling principles.
  • Knowledge of fashion trends within the fashion, retail, or lifestyle industries.
  • Basic knowledge of photo and video editing tools (e.g., Adobe Photoshop, Capture One).
  • Strong organizational skills with the ability to manage multiple projects and deadlines.
  • Ability to collaborate effectively with creative teams and production partners.
  • Excellent communication and problem-solving skills.
  • Strong attention to detail and commitment to maintaining brand standards.

Preferred

  • Familiarity with digital asset management tools (e.g., SharePoint, PowerPoint).
  • Interest in exploring AI-powered tools to support concept development and visual ideation.

Benefits

  • Your Sole Well-Being: Our benefits package is crafted with our associates in mind! We support you with benefits like free virtual health care, robust family/fertility benefits, 401(k) w/ match, and more. Explore our offerings at https://mymobilewalletcard.com/dbi.
  • Stride with Flexibility: We offer hybrid and remote work opportunities, giving you the freedom to stay connected, productive, and inspired—wherever you do your best work.
  • Stepping Up Your Career: Take advantage of training programs, professional development, and education assistance to advance your career with a company that celebrates bold ideas and fresh perspectives.
  • We are Shoe-Obsessed: Because we know a great pair of shoes can change your day, you’ll enjoy 30% off at DSW & DSW.com , plus discounts across our family of brands.
Designer Brands logo

Designer Brands

3.6 Glassdoor

Designer Brands is one of the world's largest designers, producers, and retailers of the most recognizable footwear brands and accessories, transforming and defining the footwear industry through a mission of being shoe-obsessed. With a diversified, world-class portfolio of coveted brands including Topo Athletic, Keds, Vince Camuto, Kelly & Katie, Jessica Simpson, Lucky Brand, Mix No. 6, Crown Vintage and others, Designer Brands designs and produces on-trend footwear and accessories for all of life's occasions delivered to the consumer through a robust direct-to-consumer omni-channel infrastructure and powerful national wholesale distribution. Powered by an approximately billion-dollar digital commerce business across multiple domains and over 650 DSW Designer Shoe Warehouse, The Shoe Co., and Rubino stores in North America, Designer Brands delivers current, in-line footwear and accessories from the largest national brands in the industry and holds leading market share positions in key product categories across women's, men's, and kids'. Designer Brands also distributes its brands internationally through select wholesale and distributor relationships while also leveraging design and sourcing expertise to build private label products for national retailers.Designer Brands is committed to being a difference maker in the world and the footwear industry. By leading with our corporate values of We Belong and We Do What's Right, Designer Brands supports the global community and the health of the planet by donating more than eleven million pairs of shoes to the global non-profit Soles4Souls since 2018. Important NoticeWe’ve recently become aware of individuals falsely claiming to represent Designer Brands and its affiliated companies. To help you identify legitimate communication from our Talent Acquisition team, official email domains we use include: @dswinc.com; @designerbrands.com; @designerbrandscanada.com; @camutogroup.com.

Founded in 1991
Columbus, Ohio, USA
1.6K employees (595 in marketing)
55% recommend to a friend
81% CEO approval

Salaries

Posted range

$63K/yr – $97K/yr

Taken straight from the job posting.

The middle of this range ($80K) is 18% above the median base salary for Content Specialist roles in the United States ($68K).

Content Specialist median pay in the United States

$68K/yr

Most pay falls between $59K and $79K. Based on 52 salaries.

See all Designer Brands salaries

Marketing Team

Marketing Team Size
99 (6% of company)
Median Tenure
9.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2K
Last Raise
$2K
Angel, 4 years ago

Funding History

  • Jun 2022
    Angel • $2K

Traffic Signals

Monthly Visitors
22K
Traffic Source Mix
Search
24.3%
Direct
49.5%
Referral
11.7%
Social
12.3%
Paid
1.5%

Headcount Trend

Current headcount: ~1.6K
Designer Brands logo

Content Specialist

Designer Brands · New York City, NY · Hybrid