Content & Social Media Coordinator at Arrae | Los Angeles, CA | $60K/yr – $75K/yr

Content & Social Media Coordinator

Los Angeles, CA (Hybrid)

$60K/yr – $75K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive TikTok-first content creation and on-camera storytelling for arrae, including short-form videos, UGC-style ads, and shop-focused content, with a hybrid LA schedule.

Own film, edit, and publish short-form videos aligned with brand voice.
Must-have: Proven on-camera experience with a strong portfolio.
Standout: Hybrid Los Angeles role in a startup-like, trend-driven environment.

Job Description

Responsibilities

Film, edit, and produce short-form videos that align with arrae’s brand voice, visual identity, and storytelling style.
Serve as an on-camera personality for TikTok, delivering content that is energetic, relatable, confident, witty, and authentic.
Shoot TikTok-first concepts using in-app features, trending formats, and arrae’s messaging guidelines.
Support the creation of TikTok ad concepts by filming UGC-style footage, testing hooks, and producing platform-native creative.
Optimize content specifically for TikTok Shop, including shoppable videos and product showcases.
Produce evergreen content designed for the TikTok Shop affiliate program.
Capture behind-the-scenes content at photoshoots, launch events, retail visits, and day-in-the-office moments featuring team members and founders.
Actively monitor, respond, and engage with our community across all social platforms: comments, DMs, tags, and trending conversations.
Work with the Head of Social to test and execute new content strategies that drive engagement, growth, and awareness.
Assist in developing weekly content calendars tied to launches, campaigns, and platform trends.
Conduct ongoing trend and competitor research to pitch fresh, platform-native content ideas.

Requirements

BA Degree preferred, or equivalent experience.
Proven experience creating short-form social content, with a strong on-camera presence and portfolio. Sharing examples of your work or portfolios is highly encouraged!
Analytical mindset with the ability to look at TikTok Shop performance data to iterate on hooks and CTAs.
Strong storytelling skills and visual taste.
Proficient in mobile editing tools and fluent in TikTok, Instagram, and YouTube content formats.
Excellent written communication and ability to craft engaging, platform-native copy.
Strong understanding of social trends and content strategy, with the ability to pivot quickly.
Collaborative, proactive, and comfortable working in a fast-paced, startup-like environment.
Passion for wellness, lifestyle, and brand storytelling.
Based in Los Angeles and available for a hybrid schedule (in-person 3 days a week).