Responsibilities

• Oversee adaptation and delivery of globally initiated campaigns across owned channels (Email, SMS, WhatsApp, Push)
• Plan and coordinate local tactical activations, including CRM-driven initiatives, ensuring timely asset production and channel readiness
• Stay closely aligned to the local daily plan and CRM calendar to anticipate asset needs while adhering to global playbooks and formats
• Provide day to day direction, prioritization, and quality oversight for content coordinators across owned channels
• Ensure timelines, standards, and alignment are met, while driving efficient, scalable production processes for high-frequency owned channel delivery
• Act as the primary contact for Oliver production agency on asset formats, delivery, and campaign materials for CRM content
• Partner with CRM teams, production partners, and vendors to brief, track, and approve assets
• Support segmented and personalized content delivery by ensuring correct asset versions and formats are available

Requirements

• Degree in Marketing, Communication, or related field (or equivalent experience)
• Highly structured, with ability to manage many parallel tasks
• Strong linguistic skills
• Proficiency in creative and office software tools
• Fluent in English and at least one local language (in multi language Sales markets at least two local languages is preferred)
• Minimum 3 years’ experience in content management, as well as copy editing and proofreading (preferably within fashion industry)
• Experience managing content for media platforms

Benefits

• We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability
• We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years
• You’ll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues
• We are an inclusive company where you’re encouraged to be yourself at work
• You will have access to a large global talent community, where career growth and aspirations have no limits
• We believe in supporting your overall wellbeing and offer comprehensive benefits inclusive of health insurance, wellness and family support programs, company match 401k, paid leave programs, and paid time off, including a community day to serve your local community
• You’ll be able to express your personal style with our employee discount at H&M, & Other Stories, and COS