Content Operations Specialist (US) - CapCut at ByteDance | Los Angeles, CA | $75K/yr – $173K/yr

ByteDance

Content Operations Specialist (US) - CapCut

Los Angeles, CA (On-site)

$75K/yr – $173K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive CapCut content operations in the US, building a creator ecosystem and optimizing content strategies for local growth.

Own end-to-end content operations and coordinate cross-platform campaigns to boost reach.
Must-have: 3+ years in content ops/strategy with ability to spot viral trends and top creators.
Standout: Build a diverse creator ecosystem and cross-platform distribution.

Job Description

Responsibilities

Own end-to-end content operations for CapCut in the US market. Identify content opportunities with growth potential based on in-app performance data, social media trends, and regional cultural insights. Develop and optimize content strategies aligned with target user profiles and local context. Participate in managing content production cadence, collaborate with CapCut template creators to calibrate content direction, and amplify high-quality content reach and influence through in-app campaigns and cross-platform distribution.
Strengthen content diversity and expand content impact. Continuously identify and onboard high-quality creators aligned with platform needs and regional content trends, building a stable and competitive creator ecosystem. Through strategic creator partnerships and co-creation, establish differentiated content advantages and enhance content richness, creator activity, and overall platform influence in the local market.
Creator education and platform guidance. From a creator-centric perspective, identify pain points and capability gaps in content understanding, creative expression, or tool usage. Provide training and guidance on content strategy, creative direction, and editing approaches to help creators improve content quality and achieve stable output. Participate in designing creator incentive mechanisms and community guidelines to motivate creators and support a healthy, sustainable content ecosystem.

Requirements

3+ years of experience in content operations or content strategy; Bachelor’s degree or above; basic video editing skills required
Familiar with the short-form video platform and trends across major platforms and interest-based communities (TikTok, Instagram Reels, YouTube, Reddit, etc.), with strong awareness of local cultural context
Strong content sensitivity with the ability to identify potential viral trends and high-potential creators

Preferred

Experience operating personal or organizational social media accounts is a plus.
Data-aware mindset with the ability to analyze content performance based on core metrics and propose optimization strategies.
Self-motivated and goal-oriented, able to thrive in a fast-paced, multicultural global team environment

Benefits

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others.
Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

ByteDance

3.6 Glassdoor

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment and enterprise services - over 2.5bn people interact with ByteDance products including TikTok. Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible. Together, we inspire creativity and enrich life - a mission we aim towards achieving every day. At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve. We are committed to building a safe, healthy and positive online environment for all our users. We have over 110,000 employees based in more than 30 countries globally. Join us.

Founded in 2012

China, China, CN

44K employees (5,222 in marketing)

job.bytedance.com/en/#

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