Content Marketing Specialist

Chicago, IL (Remote)

$55K/yr – $66K/yrMid Level2+ years expFull time

Posted 20 hrs ago

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Job Summary

You will own end-to-end content creation and optimization, guiding SEO-focused writing, collaborating across departments, and piloting AI tools to scale editorial quality at Siege.

  • Own content strategy and workflow from research through publication
  • Drive SEO and GEO outcomes to meet client traffic goals
  • Lead the evaluation and rollout of AI tools and best practices for the team

Job Description

Responsibilities

  • Conduct keyword research to identify content opportunities for clients
  • Write comprehensive articles on a variety of topics with minimal supervision
  • Demonstrate the ability to adapt tone and complexity of a piece to speak to the correct audience, as well as align with relevant style guides
  • Demonstrate the ability to implement feedback from editors, clients, and teammates
  • Demonstrate understanding of the project lifecycle and ability to collaborate across departments
  • Hit client SEO traffic goals month over month by creating content that ranks and/or generates passive links
  • Apply GEO best practices to make client content more discoverable by LLMs
  • Leverage AI tools to drive productivity across the content workflow while upholding Siege's editorial quality standards
  • Help pilot and evaluate new AI tools and workflows for the team, sharing prompts, templates, and best practices that scale agency-wide
  • Assist with project management tasks including content scheduling and reporting

Requirements

  • 2+ years as a content marketer (ideally published on reputable news sites or industry blogs)
  • A working knowledge of SEO/GEO tools and how they can be used to improve client websites
  • Working familiarity with leading LLMs and AI writing tools, including responsible use that augments human writing and judgment
  • Demonstrated adoption of AI tools to increase productivity and automation across the content workflow
  • Goal-orientated with the ability to set priorities, meet deadlines, and work independently
  • Strong interpersonal skills and the ability to form productive working relationships in a remote environment
  • Strong project management skills, with ability to handle multiple projects while still working effectively

Preferred

  • 2–4 years experience working in an agency or similar marketing environment
  • B.A. or similar degree in English, journalism, or similar field
  • Experience using Google Workspace, Zoom, Slack, and/or other collaborative productivity tools
  • Understanding of HTML/CSS and comfortable uploading content to WordPress and other similar Content Management Systems
  • Experience collaborating with design teams and giving guidance on design and UX best practices

Benefits

  • Perks for United States residents include 100% health, vision and dental benefits, 50% 401k match up to 6% of your salary, donation matching, career development training, unlimited PTO, work-from-home equipment, and free pens.
Siege Media logo

Siege Media

We help growing brands scale with SEO, GEO, content marketing and PR. We're 100% remote, have a national reach and help some of the biggest and best brands on the web. We were named to the Inc 5000 6x, as well as one of Inc's "Best Places to Work" 2x.

Founded in 2012
Austin, Texas, USA
114 employees (95 in marketing)

Traffic Signals

Monthly Visitors
97.7K
Traffic Source Mix
Search
47%
Direct
41.1%
Referral
8.5%
Social
2.5%
Paid
0.8%

Headcount Trend

Current headcount: ~114

Marketing Team

Marketing Team Size
78 (68% of company)
Median Career Experience
10 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
4