Content Marketing Specialist

Responsibilities

• Review, edit, and refine a wide range of marketing content, including blog posts, reports, marketing emails, landing pages, digital ads, social copy, scripts, and ebooks, ensuring adherence to Phenom’s editorial standards and brand voice.
• Uphold accuracy, clarity, grammar, and narrative cohesion across all published content, providing actionable editorial feedback and coaching to writers and cross-functional contributors.
• Partner with product marketing, demand generation, creative, and customer-facing teams to ensure content reflects the latest product developments and strategic priorities.
• Collaborate with creative and demand generation teams to ensure content is presented and promoted effectively across all channels.
• Keep messaging aligned with up-to-date product positioning, company narratives, and go-to-market priorities.
• Assist with maintaining and prioritizing the Content Editorial Calendar to ensure timely and strategic content delivery.
• Use analytics tools such as GA4, HubSpot, and marketing automation platforms to review content performance and identify opportunities for improvement.
• Optimize content for various platforms (LinkedIn, YouTube, email, paid media, etc.) by understanding platform-specific nuances.
• Stay informed on industry trends, editorial best practices, emerging content formats, and evolving buyer behaviors.
• Leverage AI and content automation tools to enhance editorial efficiency and content quality.

Requirements

• Minimum 1-2 years of experience developing high-quality content for a B2B company, including blogs, emails, digital ads, website copy, social media posts, and ebooks.
• Exceptional writing and editing skills across multimedia and channels, with a passion for editing and an exceptional eye for detail, grammar, and narrative flow.
• Highly detailed oriented
• Understanding of brand voice, positioning, and storytelling.
• Proven ability to manage multiple projects in a fast-paced, dynamic environment.
• Excellent communication and time management skills.
• Self-starter with an aggressive learning mindset and a passion for hands-on contribution and team execution.
• Ability to Thrive in a highly collaborative, fast-paced environment and overcome challenges with creativity and resilience.

Preferred

• Experience in SaaS or HR technology industries.
• Familiarity with CMS platforms such as Contentful or WordPress, and basic knowledge of HTML.

Benefits

• Benefits/programs to support holistic employee health
• Growing organization with career pathing and development opportunities
• Tons of perks and extras in every location for all Phenoms!