Content Marketing Specialist

Draper, UT (On-site)

$55K/yr – $65K/yrMid Level2+ years expFull time

Posted 2 hrs ago

Job Summary

Own and execute Black Clover's email and social programs from planning to deployment, drive content creation and community engagement, and translate performance data into improved campaigns.

  • Manage daily email program and campaigns
  • Develop social calendars and publish content
  • Analyze performance to optimize future work

Job Description

Responsibilities

  • Help develop and execute email and social media strategies that support Black Clover's broader marketing goals
  • Own the day-to-day execution of our email marketing program, including campaign planning, copywriting, creative coordination, building, testing, scheduling, and deployment
  • Help develop social content calendars and identify opportunities for relevant, engaging content
  • Create and publish social content, including writing copy, selecting imagery, coordinating assets, and scheduling posts
  • Contribute ideas for product launches, promotions, seasonal campaigns, and brand initiatives—and help turn those ideas into executable plans
  • Maintain a consistent Black Clover voice and visual identity across customer-facing communication
  • Manage day-to-day community engagement across social channels, including comments and direct messages
  • Respond to and coordinate select customer communications
  • Help identify opportunities to improve engagement, grow our audience, and strengthen our relationship with customers
  • Review email, social, and campaign performance and use those insights to improve future work

Requirements

  • 2–4 years of experience in marketing, content, social media, email marketing, communications, or a related role
  • Strong writing and communication skills
  • A good visual eye and strong instincts for what feels polished, current, and on-brand
  • Hands-on experience creating and managing content for Instagram and other social platforms
  • Experience with email marketing platforms; Klaviyo experience is a plus
  • An understanding of email and social strategy—not just how to build and publish content
  • Ability to look at performance data and use it to make better marketing decisions
  • Basic design skills and familiarity with Adobe Creative Suite, Canva, or similar tools
  • Highly organized with excellent attention to detail
  • Comfortable managing multiple projects and deadlines

Preferred

  • Experience or genuine interest in golf, apparel, fashion, lifestyle, or consumer brands is a plus

Benefits

  • 401(k)
  • Employee discount
  • Health insurance
  • Health savings account
  • Paid time off
Black Clover logo

Black Clover

3.6 Glassdoor

Black Clover is a lifestyle apparel company with a vision rooted in living life to the fullest. We simply call it "Live Lucky". Every premium hat, hoodie, t-shirt, beanie, and accessory is designed to inspire and invite its owner to enjoy life, to embrace every day, and to Live Lucky! Established in 2008, Black Clover offers lifestyle clothing and accessories for men, women, and children who want the most out of life and demand the same from their clothing and gear. Quality is not an accident, it's a choice, and we at Black Clover choose to be the very best at what we do. We choose to Live Lucky. Experience the thrill and join Clover Nation today.

Founded in 2008
Draper, Utah, USA
150 employees (24 in marketing)
1% recommend to a friend
0% CEO approval

Salaries

Posted range

$55K/yr – $65K/yr

Taken straight from the job posting.

See all Black Clover salaries

Marketing Team

Marketing Team Size
10 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
113.4K
Monthly Google Ads Budget
$22.8K
Traffic Source Mix
Search
46.4%
Direct
28.6%
Referral
5.1%
Social
6.4%
Paid
9.7%

Headcount Trend

Current headcount: ~150

Recent News

Black Clover logo

Content Marketing Specialist

Black Clover · Draper, UT · On-site