Content and Marketing Specialist

Responsibilities

• Develop and manage content for websites, social media, newsletters, email campaigns, recruitment materials, and internal communications.
• Create engaging marketing and communication campaigns that promote Ariel's mission, services, culture, and employment opportunities.
• Manage and update organizational branding across digital and print platforms to ensure consistency and alignment with brand standards.
• Gather and share heartfelt, relatable stories that resonate with diverse audiences, including individuals with intellectual and developmental disabilities (I/DD) and youth and adults facing mental health challenges.
• Support recruitment efforts through employer branding, job advertisements, social media outreach, and recruitment marketing campaigns.
• Develop graphics, presentations, videos, and other visual content to support organizational goals.
• Monitor content performance and engagement metrics and make recommendations to improve effectiveness.
• Collaborate with leaders and departments to communicate key initiatives, programs, and strategic priorities.
• Assist with community outreach and event promotion activities.
• Stay informed on marketing, communication, and social media trends and recommend innovative strategies to increase engagement and visibility.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Digital Media, Business, or a related field.
• Minimum two (2) years professional experience creating content across multiple platforms, including social media, websites, email campaigns, newsletters, and print materials.
• Proficiency with Microsoft 365 and basic graphic design and content creation tools.
• Three (3) or more years of experience in content marketing, branding, or recruitment marketing.
• Experience in one or more of the following: Canva, Adobe Creative Suite, website content management systems, social media analytics, photography, videography, or video editing.
• Experience in healthcare, human services, nonprofit organizations, or mission-driven organizations.
• Valid Colorado Driver’s License with an acceptable driving record.
• None

Preferred

• Three (3) or more years of experience in content marketing, branding, or recruitment marketing.
• Experience in one or more of the following: Canva, Adobe Creative Suite, website content management systems, social media analytics, photography, videography, or video editing.
• Experience in healthcare, human services, nonprofit organizations, or mission-driven organizations

Benefits

• Medical, Dental, and Vision at affordable rates.
• Group Life Insurance 100% covered.
• Group Accident, Hospitalization, Identity Fraud, and Critical Illness plan available at a discounted rate.
• HSA & FSA employee funded accounts.
• Generous Paid Time Off accrual - 13 PTO days in the first year, 48 hours of paid sick leave, and 11 paid holidays.
• $50/month for participation in Wellness Program.
• Retirement 403B & 403B employer match up to 5% at one year anniversary.
• Mileage Reimbursement
• Employee Assistance Program (EAP)
• And committed to a Culture of Awesomeness!