Content Marketing Specialist

Naperville, IL (Hybrid)

$65K/yr – $75K/yrMid Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive ampliFI’s content strategy as the lead writer, owning material from brief to publish and pairing it with paid media and campaigns.

  • Own end-to-end content and campaigns across channels
  • Must-have: 7+ years in B2B content marketing with hands-on Google Ads
  • Standout: Cross-functional ownership across content, campaigns, and paid media in financial services/loyalty

Job Description

Responsibilities

  • Serve as ampliFI’s lead writer, producing high-quality content across channels, including social media, blogs, newsletters, case studies, whitepapers, and sales materials
  • Own content from brief through final delivery, ensuring accuracy, clarity, and alignment with brand voice
  • Partner closely with design to develop visually compelling, on-brand assets
  • Proactively identify content needs and bring forward recommendations based on business priorities
  • Support internal communications to ensure clarity and consistency across the organization
  • Own execution of B2B marketing campaigns and promotional initiatives from planning through launch
  • Manage timelines, assets, and cross-functional coordination to ensure projects are delivered on time and at a high standard
  • Execute content distribution across key channels (LinkedIn, website, email, etc.)
  • Identify gaps, follow up with stakeholders, and ensure initiatives continue moving without delays
  • Own execution of Google Ads campaigns, including campaign setup, asset coordination, keyword alignment, and performance monitoring

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)
  • 7+ years of experience in B2B marketing, content marketing, or related roles
  • Hands-on experience managing Google Ads campaigns
  • Exceptional writing and editing ability—with pride in delivering clear, compelling, and error-free content. Strong storytelling skills and the ability to adapt tone and style across formats.
  • Ability to translate complex concepts into clear, compelling content
  • Superior organizational skills with the ability to manage multiple projects and deadlines without losing focus or accuracy.
  • Experience executing campaigns that drive measurable growth and engagement
  • Hands-on experience with digital marketing tools (Google Analytics, Google Ads, WordPress; Adobe Creative Cloud a plus).
  • Ability to collaborate effectively across cross-functional teams

Preferred

  • Financial services, payments, or loyalty/rewards experience is a plus.
  • Experience with LinkedIn Ads or other paid social platforms
  • Experience contributing to SEO and AI-driven content optimization

Benefits

  • Competitive pay plus 401(k) with employer match
  • Medical, dental, vision, and life insurance
  • Voluntary café plans, including voluntary life, accident, hospital, critical care, and parking/transit options
  • Tuition Reimbursement
  • Paid time off, company holidays, and parental leave
  • Employee Assistance Program
  • Hybrid work environment with flexible hours
  • Onsite perks including gym access and snacks
  • Employee recognition programs celebrating milestones and achievements
  • Growth opportunities within a supportive, team-oriented environment
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Amplifi

4.3 Glassdoor

Amplifi is your trusted data and AI partner helping businesses maximize the full potential of their data.Whether you are starting with a secure data foundation, scaling your analytics and AI practice, or implementing an innovative strategy, we partner with you to ensure that results are amplified across your organization. From retail, distribution, manufacturing, and CPG to healthcare and finance, our clients share one goal: to use data better. To empowering decision-making, fueling success, and driving sustainable growth.Our deep expertise in data strategy, data foundations, and AI and analytics makes us a true partner at any stage of your data journey.Amplifi is ready to partner with you to help you realize the full potential of your data! 📣 If you're looking to address your organization's data and AI challenges, our team are ready to chat about your unique requirements. Reach out through our inbox or the contact page on our website.

Founded in 2008
Addison, Texas, USA
199 employees (8 in marketing)
85% recommend to a friend
98% CEO approval

Traffic Signals

Monthly Visitors
9.2K
Monthly Google Ads Budget
$21.9K
Traffic Source Mix
Search
45.5%
Direct
39.5%
Referral
6.9%
Social
6.8%
Paid
1.2%

Headcount Trend

Current headcount: ~199

Marketing Team

Marketing Team Size
8 (4% of company)
Marketing Roles Posted (Last 30 Days)
1