Content Marketing Specialist

Las Vegas, NV (On-site)

$55K/yr – $70K/yrMid Level2+ years expFull time

Posted 4 months ago

Job Summary

Drive Allegiant’s content marketing—own content creation, asset coordination, and performance tracking across channels to support brand goals.

  • Must-have: 2+ years in content marketing with strong writing and project management.
  • Standout: ownership of asset production, shoots, and creator relationships.
  • Standout: ability to track performance analytics and report findings.

Job Description

Responsibilities

  • Assist in the development of content strategies to effectively reach target audiences and marketing goals while promoting Allegiant’s brand identity.
  • Concept, research, create, and publish original and innovative content for Allegiant’s website, blog, social media platforms, and other channels.
  • Capture photo-, audio-, and video-based assets based on platform best practices and trends.
  • Collaborate with internal and external partners to coordinate complex content shoots and unique content opportunities.
  • Day-to-day management of content creator relationships, including identification, contracting, travel, and fulfillment.
  • Maintain consistent and accurate files on all correspondence.
  • Track content performance analytics and generate reports and presentations.
  • Engage with corporate partner social media accounts and Allegiant followers across platforms.
  • Evaluate user-generated content (UGC), secure rights for usage, and manage UGC assets.
  • Seek out, review, and approve company promotions, including sponsorships and special events.

Requirements

  • Bachelor’s Degree (Education Details: preferred; combination of Education and Experience will be considered).
  • Minimum two (2) years of experience in content marketing or related environment (including internships/volunteer).
  • Authorized to work in the US; must pass a Criminal Background Check.
  • Outstanding written and oral communication skills; strong grammar knowledge.
  • Ability to meet deadlines and handle multiple priorities; able to work independently.
  • Knowledge of standard software tools (Word, PowerPoint, Excel, etc.).

Preferred

  • Knowledge of Adobe Creative Software and web publishing tools

Benefits

  • Profit Sharing
  • Medical/Dental/Vision/Life/ Disability Insurance
  • Medical Travel Reimbursement
  • 401K with an employer match
  • Employee Stock Purchase Plan
  • Employee Assistance Program
  • Tuition Reimbursement
  • Flight Benefits
  • Paid vacation, holidays, and sick time
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Allegiant

Las Vegas-based Allegiant (NASDAQ: ALGT) is focused on linking travelers in small cities to world-class leisure destinations. The airline offers industry-low fares on an all-jet fleet while also offering other travel-related products such as hotel rooms and rental cars. All can be purchased only through the company website, Allegiant.com. Beginning with one aircraft and one route in 1999, the company has grown to more than 92 aircraft and 350 routes across the country with base airfares less than half the cost of the average domestic roundtrip ticket.Allegiant’s low-cost, high-efficiency, all-jet passenger airline offers air travel both on a stand-alone basis and bundled with travel products such as hotels, car rental and entertainment tickets. By providing bundled vacation packages at attractive prices, Allegiant makes travel not only affordable, but also convenient.

Founded in 1999
Las Vegas, Nevada, USA
3.7K employees (77 in marketing)

Salaries

Posted range

$55K/yr – $70K/yr

Taken straight from the job posting.

See all Allegiant salaries
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Content Marketing Specialist

Allegiant · Las Vegas, NV · On-site