Responsibilities

• Manage the Knauss School of Business content strategy, website content, and write, research and edit articles for the School.
• Works with the Director of Brand Marketing and Creative to establish strategies for consistency of communication across the School and in alignment with the university
• Develops, manages and maintains Knauss School of Business’ content strategy in alignment with School’s overall marketing strategy and goals
• Actively manages and oversees the Knauss School of Business website, including:
• Research, write and edit content for School’s website
• Independently conduct interviews, write and edit content for School’s news center, admission blog, spotlight stories, faculty thought leadership and event postings following AP writing style guidelines and brand consistency
• Review and approve all new and updated website content for the School including events and mypostings submissions
• Work with all units of the Knauss School of Business in maintaining consistency and branding in all materials by reviewing and approving web pages, newsletters, emails, videos, flyers, online ads, etc.
• Works directly with School’s website maintainers to ideate new website content and to implement new website pages and designs
• Manages, maintains and ensures overall site integrity

Requirements

• Bachelor’s degree from an accredited college or university.
• 3 years of related experience in marketing including social media, content creation through storytelling, email marketing and/or related field
• Master’s degree from an accredited college or university
• 3+ years of direct marketing experience related to product marketing, campaign planning, digital marketing, messaging, positioning, and/or copywriting
• Excellent communication skills on the phone and in person. Strong command of the English language including grammar, spelling, punctuation, formats, proofreading, and syntax
• Experience working in an institution of higher education.
• Knowledge of the Federal Work Study program including employment, budget and evaluation.
• Experience using or managing CRM databases including, but not limited to, data entry, email marketing, creating query parameters, producing reports, mail merges.
• Experience using CMS systems and developing content for web.
• AP style expertise.

Benefits

• The University of San Diego offers a very competitive benefits package including; medical, dental, vision, a retirement contribution given to you by the University, and access to on-campus Fitness Centers. Please visit the benefits section of our website to view all of the perks and benefits that USD has to offer. USD: Human Resources: Benefits