Content Marketing Manager

San Mateo, CA (Hybrid)

$145K/yr – $170K/yrMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive organic growth and content-led pipeline for a B2B SaaS AI platform, owning SEO, AEO/GEO, and high-velocity content production.

  • Must-have: 5-8 years of B2B SaaS content marketing with proven organic growth ownership.
  • Must-have: Strong AI-assisted workflows and use of tools like Ahrefs or SEMrush.
  • Standout: Ownership of attribution tying organic activity to revenue and fast, cross-channel content delivery.

Job Description

Responsibilities

  • Organic Growth Strategy
  • Own organic traffic and organic-sourced pipeline as your primary metrics.
  • Build and execute the SEO and AEO/GEO strategy that makes Delight.ai discoverable and citable across traditional search and AI search engines.
  • Track performance from content to traffic to pipeline. Use data to decide what to create, refresh, or retire. Build the attribution framework that ties organic efforts to revenue.
  • Partner with the web team to spec and implement technical SEO and AEO requirements: structured data, schema markup, site architecture, and crawlability for both search engines and LLMs.

Content Engine

  • Write and ship high-velocity content across blog, web, email, and gated formats—adapting quickly as our market, product, and competitive landscape evolve.
  • Develop content strategy informed by keyword research, competitive gaps, and buyer journey mapping.
  • Use AI tools daily to accelerate every stage of the content workflow. Build playbooks so the rest of the team can do the same.

Editorial Quality

  • Maintain brand voice and editorial standards across the content you produce.
  • Write for multiple audiences (technical, executive, practitioner) and adapt tone and depth accordingly.

Sendbird

4.0 Glassdoor

Sendbird is the omnichannel AI agent platform enterprises choose to elevate customer experience, by initiating autonomous support & sales conversations, keeping humans in the loop for complex inquiries, and re-engaging customers with proactive business messages. Combining omnichannel AI and a battle-tested, award-winning communication APIs, Sendbird enables businesses to build AI agents and meaningful customer connections at scale. Trusted by 4,000+ leading apps—including DoorDash, Match Group, Noom, and Yahoo Sports—Sendbird powers over 7 billion conversations every month, offering exceptional reliability, security, and compliance that meet enterprise-level demands.Headquartered in California, Sendbird is backed by ICONIQ, SoftBank, Tiger Global, Y Combinator, and other reputable investors.

Founded in 2013
San Mateo, California, USA
298 employees (33 in marketing)
71% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
280.1K
Monthly Google Ads Budget
$317.7K
Traffic Source Mix
Search
49.9%
Direct
39.8%
Referral
7.2%
Social
2.1%
Paid
0.9%

Headcount Trend

Current headcount: ~298

Marketing Team

Marketing Team Size
23 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$220.7M
Last Raise
Series Unknown, 4 years ago