Content Marketing Manager, Market Research

Madison, WI (Remote)

Salary Not AvailableMid LevelFull time

Posted 1 month ago

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Job Summary

Drive AI-native content operations for a data-rich multifamily editorial program, translating analytics into persuasive real estate content that supports demand and SEO outcomes.

  • Editorial & AI workflow ownership: plan and ship AI-assisted content in alignment with calendar, deadlines, and quality standards.
  • Analytics-to-story translation: navigate data platforms, extract insights, and craft precise narratives for web and email channels.
  • SEO & marketing stack fluency: apply keyword research, on-page optimization, internal linking, and basic technical SEO within CMS and GA4.

Job Description

Requirements

  • 4–7 years of multifamily research, analysis, or journalism experience, working closely with marketing, ideally at a data-rich Real Estate company
  • Experience owning an editorial calendar and shipping consistently against deadlines.
  • Demonstrable track record building and shipping AI-native content workflows: You can describe your stack and show examples of content you produced with AI in the loop that performed.
  • Strong analytical foundation: You can navigate a data platform, ask the right questions, and translate findings into a narrative without losing precision.
  • Working knowledge of SEO fundamentals: Keyword research, on-page, internal linking, technical basics, and emerging AEO/GEO best practices.
  • Comfort with a marketing stack: CMS, email platforms (HubSpot), social schedulers, GA4, Search Console.

Benefits

  • Remote-First: We offer the freedom to work from home across most of the U.S. You'll enjoy the flexibility of remote work, balanced with high-energy in-person offsites to build real connections and celebrate our wins together.
  • Competitive Compensation: We believe in hiring the best and paying accordingly. You'll receive a competitive salary that reflects your impact and expertise.
  • Paid Time Off: Take the time you need with our flexible vacation policy and dedicated paid parental leave to support you and your family's biggest milestones.
  • Your Health Matters : Stay healthy with high-quality Medical, Dental, and Vision insurance plans for you and your family.
  • Peace of Mind (On Us): We fully invest in your security with 100% company-paid Short-Term Disability, Long-Term Disability, and Basic Life Insurance.
  • Protection for Your Whole Crew: Access supplemental insurance for the unexpected, plus specialized coverage to keep your pets happy and healthy, too.
  • Invest in Your Future: Secure your financial goals with our 401k Program, helping you build for the long term while you help us build the company.
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ApartmentIQ

ApartmentIQ is the multifamily industry's leading market data solution - with five years of public data and over 37 million units tracked across the country. Every market. Every competitor. Every unit. Every day.ApartmentIQ provides unmatched accuracy and transparency, trusted by more than 800 leading multifamily companies, including over half of the NMHC Top 50. Designed to help your team make data-driven decisions that optimize revenue, refine pricing strategies, and outpace the competition. Whether you're in revenue, operations, or asset management, our platform equips you with the insights you need—down to the unit level. Access detailed reports, benchmark performance against competitors, and uncover opportunities to maximize ROI.Visit getapartmentiq.com for more information.

Madison, Wisconsin, USA
49 employees (4 in marketing)

Traffic Signals

Monthly Visitors
58.6K
Monthly Google Ads Budget
$15.3K
Traffic Source Mix
Search
15.3%
Direct
78.2%
Referral
5.3%
Social
1%
Paid
0.2%

Headcount Trend

Current headcount: ~50

Marketing Team

Marketing Team Size
3 (6% of company)