Responsibilities

• Run social media strategy aligned with research, fundraising campaigns, and organizational priorities
• Capture, create, edit, and publish content (photo, video, graphics, written posts) across all channels
• Handle day-to-day community engagement: respond to comments and messages, build relationships with patients, donors, researchers, and advocates
• Maintain the digital content calendar
• Track performance metrics and deliver monthly reporting and insights
• Manage and update GLA's website (HubSpot), keeping content accurate, timely, and SEO-optimized
• Produce blog posts, research summaries, newsletters, and patient stories aligned with our messaging
• Translate scientific and medical information into accessible, audience-friendly content
• Maintain a digital asset library of photos, videos, testimonials, and research materials
• Build content and digital assets for fundraising campaigns in collaboration with the Marketing Committee and Development team

Requirements

• 3+ years of experience in content creation, digital marketing, or social media management (nonprofit or healthcare experience strongly preferred)
• Ability to understand and communicate scientific or medical concepts clearly
• Experience in scientific writing, health communications, or research-based content strongly preferred
• Proficiency in Hubspot, Adobe Creative Suite, Canva, and social media management platforms
• Experience with analytics tools (e.g., Google Analytics)
• Familiarity with podcast post-production tools (Descript) a plus
• Strong writing and editing skills, with the range to shift tone across patients, donors, and researchers
• Genuine interest in health, science, and patient advocacy

Preferred

• Familiarity with podcast post-production tools (Descript) a plus