Content Marketing Manager (Brand & Creative)

Responsibilities

• Own Column’s visual brand across channels , keeping our website, emails, social, reports, decks, and collateral consistent, polished, and recognizably Column. Evolve and document brand guidelines, templates, and reusable design systems for marketing.
• Design high-quality marketing assets , including one-pagers, sales collateral, case study layouts, monthly Public Notice reports, presentations, conference and event materials, infographics, and data visualizations.
• Produce and edit video for social, YouTube, website, product launches, webinars, and customer testimonials, from short-form clips and motion graphics to edited interviews.
• Lead creative for social media , growing Column’s LinkedIn presence with scroll-stopping graphics, carousels, and short video, and turning reports, customer stories, webinars, and news commentary into visual posts.
• Design and improve email and web experiences , building on-brand email templates and campaign graphics, and partnering on website pages and landing pages (Framer) to make them clearer, sharper, and better converting through testing.
• Bring customer stories to life , from interviews and data collection through written case studies, pull quotes, designed layouts, and video testimonials.
• Write with craft and voice , contributing blog posts, newsletters, social copy, and campaign messaging, and helping keep Column’s brand voice consistent and human across everything we publish.
• Help run the marketing calendar , managing creative requests from intake through design, review, and delivery so the team ships consistently and on time.

Requirements

• 5+ years of experience in content marketing, brand or marketing design, creative, or a related field
• A portfolio showing strong visual design across formats (social, one-pagers, reports, decks, email, web)
• Proficiency in Figma, Adobe Creative Suite, Canva, or similar tools
• Video editing experience (Premiere, CapCut, Descript, After Effects, or similar)
• Strong writing skills and genuine enjoyment of writing in your own voice; writing samples welcome
• Strong project management skills, including managing multiple stakeholders and competing deadlines

Preferred

• Motion graphics or animation experience
• Experience building or maintaining brand guidelines and design systems
• Experience with lifecycle marketing platforms like Customer.io and website tools like Framer
• Experience with B2B SEO, A/B-tested email campaigns, or landing page optimization
• Photography or on-camera interview experience
• Familiarity with government technology, legal technology, local media, public notice, or another regulated industry

Benefits

• 401K with match
• Health, dental, vision, life, short-term and long-term disability insurance
• Flexible PTO and fully remote work environment (U.S.-based)