Content Marketing Lead

USA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive and produce strategic, data-informed content across blogs, reports, social, and emails to grow AI-focused SaaS visibility.

  • Own end-to-end content portfolio: blogs, guides, reports, newsletters, and sales-ready assets.
  • Must-have: 4+ years in B2B SaaS content marketing with measurable pipeline impact.
  • Standout: Access to 500M+ proprietary conversations and GEO/AI context to drive insights.

Job Description

Drive and produce strategic, data-informed content across blogs, reports, social, and emails to grow AI-focused SaaS visibility.

  • Responsibilities Write various content pieces per month: blog posts, guides, data studies, industry analysis
  • Ghostwrite the founder's LinkedIn posts (5x/week) with data insights, customer wins, and industry takes
  • Package proprietary data from 500M+ AI conversations into research reports that journalists cite and marketers share
  • Create social content for product launches, partnerships, and company milestones
  • Write and ship a weekly newsletter with original insights
  • Develop long-form whitepapers and benchmark reports (e.g., “State of AI Search 2026”)
  • Build comparison and alternative pages that rank and convert
  • Write guest posts and contributed articles for Search Engine Journal, Search Engine Land, and similar publications
  • Write case studies with real metrics showing impact on AI visibility
  • Create one-pagers, battlecards, and ROI frameworks the sales team uses daily
  • Requirements
  • Write landing page copy for verticals (ecommerce, SaaS, finance, agencies)
  • Develop email sequences for enterprise nurture and PLG onboarding
  • Create webinar scripts, event materials, and speaker briefs
  • Write product-led content: feature deep-dives, use case guides, getting started docs
  • Create a repeatable content calendar tied to product launches, data releases, and industry events
  • Build templates and playbooks to maintain high-quality output quickly
  • Use AI tools daily to research, draft, and iterate
  • Track content performance: organic traffic, lead gen, citations in AI platforms, sales team usage
  • Maintain the brand voice guide so all Writesonic publishes sound like Writesonic
  • Qualifications
  • Nice to have
  • Background in SEO, GEO, or AI search
  • Experience at a company where you were the first or only content person
  • Active personal blog, newsletter, or LinkedIn presence
  • Has worked with data teams to turn proprietary datasets into published research
  • Experience creating content for both self-serve and enterprise audiences
  • Benefits
  • Remote-first culture with flexibility and ownership
  • Access to 500M+ conversations of proprietary data
  • Opportunity to shape the voice of a new category
Writesonic logo

Writesonic

4.8 Glassdoor

Writesonic is the complete GEO/AEO platform that tracks your brand's AI search visibility, identifies where competitors beat you, and executes the fixes—creating new content, refreshing existing pages, earning citations, and engaging on Reddit.In partnership with Microsoft, we're helping brands improve their presence on AI Search i.e. GEO (Generative Engine Optimization) - because 89% of B2B buyers now use AI for research, and if you're not in those answers, you're not in the deal.What Writesonic does differently:We don't just track AI visibility - we fix it. Our GEO platform shows exactly where ChatGPT and 10+ other AI platforms mention competitors instead of you, then gives you the playbook:- Which high-authority sites AI trusts (TechRadar, Reddit, etc.)- What content actually gets cited and why- How to fix technical barriers blocking AI crawlers- Real AI search volumes from 120M+ conversationsPlus AI agents that automate your entire marketing workflow - SEO and content strategy, content creation and optimization, distribution. What takes teams weeks, we do in hours.Used by 13,000+ marketers. 15,000+ five-star reviews across G2, Trustpilot, and Capterra.Backed by YC and leading investors:- HOF Capital (Uber, Stripe, Alibaba)- Rebel Fund (founded by Instacart, Reddit founders)- Soma Capital (Deel, Rippling, Razorpay)- Amino Capital (Zoom, Webflow, Rippling)

Founded in 2021
San Francisco, California, USA
118 employees (56 in marketing)
97% recommend to a friend

Traffic Signals

Monthly Visitors
685.3K
Monthly Google Ads Budget
$131.9K
Traffic Source Mix
Search
42.2%
Direct
49.4%
Referral
6.5%
Social
1.3%
Paid
0.5%

Headcount Trend

Current headcount: ~118

Marketing Team

Marketing Team Size
51 (43% of company)

Funding

Total Funding
$2.6M
Last Raise
$2.5M
Seed, 4 years ago

Funding History

  • Sep 2021
    Seed • $2.5M
  • Aug 2021
    Pre Seed • $125K

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