Content Marketing Lead

San Francisco, CA (Remote)

$120K/yr – $140K/yrSenior LevelFull time

Posted 5 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end content strategy and production for Squint, turning signals from the field into compelling multi-channel content while shaping executive voice and maintaining a clear, cohesive story across formats.

  • Drive brand storytelling across social, web, case studies, and blogs
  • Source inspiration from product wins, factory insights, and industry moments
  • Collaborate with executives to craft talk tracks and thoughtful topics

Job Description

Responsibilities

  • Advance the Squint narrative across channels: You’ll be the primary creator of content that grows Squint’s reach and relevance. You will work across shortform (social, website) and longform (case studies, blog), and create the supporting assets you need to grab attention.
  • Find the raw material to build the brand: Killer customer win? New feature going live? Fun fact from a factory floor? You’ll be continuously gathering inspiration and turning it into multi-channel content series that evolve Squint’s brand. This work will have a measurable impact on Squint’s reach and engagement in both industrial audiences and the AI community.
  • Extend exec voices: You’ll help Squint execs produce social content, longform posts, and talktracks for speaking engagements. You’ll know how to authentically channel their perspectives and voices; how to select topics that will get attention; and how to ensure that, across it all, Squint has a clear and consistent story.
  • Make lotsa content, in lotsa shapes: This is a writing job, but it’s more than a writing job. It bears repeating that applicants should have exceptional writing chops, but also fluency across AI-enabled design tools (Canva, Figma) and video editing tools (Descript, Screen Studio).

Requirements

  • A portfolio that demonstrates strong writing across formats: longform and short, market-facing and customer-facing. It shows good creative judgement, and some range.
  • A proven approach to audience understanding—so you know how to develop content that will resonate; and audience-building—so your content extends a brand’s reach and relevance.
  • Experience at a startup, where you were making creative and strategic decisions (not just executing someone else's brief).
  • A POV on quality. You know how to hold the bar high, but also right-size for speed, channel, and experimentation.

Preferred

  • Pre-existing familiarity with industrial operations is an asset.

Benefits

  • Competitive Salary and Equity
  • Comprehensive Medical, Vision, and Dental care
  • Flexible PTO Policy
  • Lunch and Dinner Service
  • Wellness Benefit
  • Maven Family Planning Benefits
  • Partnership with Care.com
  • Mental Health Services
  • 401(k) Retirement Plan
  • Pre-Tax Commuter Benefit for Parking & Public Transit
Squint logo

Squint

Squint is a Manufacturing Intelligence Platform that the world's leading manufacturers use to capture expert knowledge, unlock operator performance, and analyze production insights. Operators love Squint because it uniquely combines spatial computing, LLMs, and human expertise into a magical experience.Our story starts with manufacturing, a $7T industry that is the foundation of the world as we know it. Faced with a generational inflection point, the industry is in need of a new wave of technology that bridges the knowledge gap between the retiring and incoming workforce.Squint’s mission is to accelerate human potential by bringing digital knowledge into the real world.

Founded in 2021
San Francisco, California, USA
91 employees (9 in marketing)

Traffic Signals

Monthly Visitors
17.9K
Traffic Source Mix
Search
28.9%
Direct
54.9%
Referral
7.5%
Social
7.4%
Paid
1.2%

Headcount Trend

Current headcount: ~92

Marketing Team

Marketing Team Size
4 (4% of company)
Median Career Experience
12 years
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$59M
Last Raise
$40M
Series B, 8 months ago

Funding History

  • Aug 2025
    Series B • $40M
  • Nov 2023
    Series A • $13M
  • Apr 2023
    Seed • $3.5M

Recent News