Content Marketer

Irvine, CA (Hybrid)

$75K/yr – $90K/yrMid Level3+ years expFull time

Posted 7 weeks ago

Job Summary

Own end-to-end B2B content programs from research through publication, collaborating with marketing, sales, product, and operations to map content to the buyer journey, optimize for SEO, and measure impact.

Job Description

Responsibilities

  • Create and edit high-quality B2B content, including web pages, case studies, articles, email campaigns, landing pages, ad copy, sales collateral, scripts, and social content, using buyer challenges, personas, vertical-market needs, and Getac solutions to guide messaging.
  • Ensure content is accurate, on-brand, and publishable by fact-checking claims against approved sources and applying Getac brand, voice, editorial, and visual-identity standards.
  • Use approved AI tools to support research, ideation, drafting, editing, and content repurposing while applying appropriate human review, judgment, source validation, and accountability for all published content.
  • Support inbound, search, and web programs by mapping content to the buyer journey, developing conversion paths, applying SEO/AEO practices, updating web content in Adobe Experience Manager, and building segmented email campaigns in HubSpot.
  • Collaborate with Marketing, Sales, Sales Operations, Product Marketing, Channel, Service, Engineering, global marketing, and subject-matter experts to develop campaign content and customer proof; maintain the editorial calendar and content inventory, manage work in Monday.com, review content/campaign performance, and recommend improvements based on results.
  • Travel: Minor Travel for quarterly meetings, tradeshows and annual sales kick offs.

Requirements

  • Education: BS/BA in Marketing, Communications, Journalism, English, or a related field, or equivalent professional writing experience.
  • Experience: 3+ years of B2B marketing content experience for technology products, including experience supporting public sector, federal, or enterprise buyers, system integrators, and/or reseller partners. A portfolio of published work is required.
  • Certifications: None required.
  • Skills: Excellent professional writing and editing skills; strong editorial judgment and attention to detail; working knowledge of inbound marketing, SEO/AEO, HubSpot, enterprise CMS platforms, AI-assisted content workflows, campaign performance reporting, and project management.

Benefits

  • We offer generous health care policy, PTO, and 401(K) with a 3% Contribution.
  • We offer performance- based bonuses.
Getac, Inc. logo

Getac, Inc.

3.9 Glassdoor

Getac Technology Corporation is a global leader in AI-capable rugged mobile technology and intelligent video solutions, including laptops, tablets, software, body-worn cameras, in-car video systems, digital evidence management and enterprise video analytics solutions. Getac’s solutions and services are designed to enable extraordinary experiences for frontline workers in challenging environments. Today, Getac serves customers in over 100 countries spanning defence, public safety, ambulance, fire & rescue, utilities, automotive, natural resources, manufacturing, transport, and logistics. Getac was recently recognized as one of Newsweek’s “World’s Most Trustworthy Companies” for 2024. For more information, visit: https://www.getac.com.

Founded in 1989
Taipei–Keelung metropolitan area, Taiwan
719 employees (30 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$75K/yr – $90K/yr

Taken straight from the job posting.

See all Getac, Inc. salaries

Marketing Team

Marketing Team Size
30 (4% of company)

Traffic Signals

Monthly Visitors
177K
Monthly Google Ads Budget
$18.6K
Traffic Source Mix
Search
48%
Direct
27.2%
Referral
12.8%
Social
6.2%
Paid
0.9%

Headcount Trend

Current headcount: ~719
Getac, Inc. logo

Content Marketer

Getac, Inc. · Irvine, CA · Hybrid