Responsibilities

• The Content Manager will play a key role in shaping how our brand shows up in the market.
• Develop and execute content strategies that align with business goals and brand positioning.
• Write, edit, and publish high-quality articles, case studies, web copy, and marketing materials.
• Plan and manage B2B marketing campaigns across digital channels - with a strong emphasis on LinkedIn and email marketing.
• Collaborate closely with internal teams (sales, design, and leadership) to support product launches and company initiatives.
• Partner with senior leadership in a highly visible role to identify new content opportunities that showcase company expertise, culture, and innovation.
• Ensure all content adheres to brand voice, tone, and style guidelines.
• Optimize content for SEO, readability, and lead generation.
• Manage the content calendar to ensure timely delivery of all campaigns and initiatives.
• Measure and report on content performance, using data to improve reach, engagement, and conversion.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 4-6 years of experience in content creation, marketing communications, or digital marketing.
• Exceptional writing, editing, and storytelling skills with strong attention to detail.
• Experience with B2B marketing and multi-channel campaign management.
• Working knowledge of SEO principles, marketing analytics, and marketing automation tools (e.g., HubSpot, Marketo, or similar).
• Proficiency with content management systems (WordPress, HubSpot, or similar).
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Collaborative mindset with strong interpersonal and communication skills.