Content Lead

Responsibilities

• Find stories and hooks in customer experiences, founder conversations, sports and everyday company life.
• Film and edit short videos for Instagram, TikTok and YouTube Shorts, alongside long-form YouTube videos.
• Help the Superstat team communicate naturally in their own voices, from directing a shoot to asking questions that bring out engaging stories.
• Present on camera, interview people and become a familiar face of Superstat.
• Create supporting LinkedIn and X posts, photos and carousels.
• Plan filming, organise footage and keep the accounts publishing consistently.
• Use audience response, retention and customer actions to improve the next round of content.

Requirements

• Your strongest skill is storytelling. You understand why an opening grabs attention, why someone keeps watching and why they would follow an account.
• You have good instincts for building a community around a person or product. You can make Superstat a natural part of content its audience already cares about.
• You’re comfortable directing other people, bringing ideas and following through. You can independently shoot, edit and publish, and you enjoy being on camera.
• You’re a sports fan and curious about what players, coaches and parents care about. Sports expertise can develop on the job.
• Show us the ability in your work. That could be a personal account, client work, something you made for an employer or a strong demo of what you would create for Superstat.