CONTENT & CREATOR SPECIALIST

Responsibilities

• Content Strategy & Calendar
• Own content strategy and planning across platforms, translating marketing, promotional, and acquisition goals into a clear content plan.
• Own and manage the content calendar, with the content / social team providing direction and final approval.
• Lead the group content planning process, including the 90-day look-ahead and reactive, in-the-moment content.
• Content Capture & Creation
• Lead content capture and creation, shooting and producing photo and video content on property and at events.
• Develop and shape social-first concepts, formats, campaigns, shoots, recurring series, trends, and timely content opportunities, setting the creative bar for the team.
• Produce, edit, and finish content to brand standard, ensuring creative consistency and quality across deliverables.
• Creator & Influencer Relationships
• Own creator and influencer relationships and the program end to end, working direct and/or with agency partners on sourcing and negotiation, scheduling, property access, hospitality, itineraries, deliverables, disclosure requirements, and follow up.

Requirements

• 1. Ability to communicate effectively with Guests, Team Members and Management in both written and verbal form.
• 2. Bachelor's degree in Marketing, Communications, or related field (or equivalent experience).
• 3. 3+ years in content strategy, content creation, or creator and partnership roles.
• 4. Demonstrated experience owning content strategy and calendar planning.
• 5. Strong photo, video, and editing skills (Adobe Creative Cloud, CapCut, or similar).
• 6. Experience managing creator or influencer relationships and programs.
• 7. Comfort and confidence as an on-camera and guest-facing brand representative.
• 8. Familiarity with content rights, permissions, and required disclosures.
• 9. Must be 21 years of age or older.

Preferred

• Gaming or hospitality industry experience preferred