Content Creator / Social Media Manager – Fishing & Outdoor Industry

Salem, MA (On-site)

Salary Not AvailableMid LevelPart time

Posted 7 weeks ago

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Job Summary

Own how a fishing brand looks on social, from photo/video to product pages and captions, with a weekly cadence and tight deadlines.

  • Content production ownership across photos, videos, graphics, and copy for IG, FB, TikTok, and YouTube.
  • Channel execution and engagement: publish 3+ posts per week and respond to comments.
  • Brand voice and site alignment: maintain product pages and visual identity on the website and social channels.

Job Description

Responsibilities

  • Create and publish a minimum of at least three (3) unique social media posts per week
  • Capture high-quality product photography, lifestyle photos, and fishing-related content
  • Shoot and edit short-form videos for platforms such as Instagram, Facebook, TikTok, and YouTube.
  • Design graphics, promotional materials, and social media assets
  • Write engaging captions, product descriptions, and marketing copy
  • Create and maintain product pages on the company website
  • Upload product images, specifications, and descriptions to the website
  • Collaborate with the team to promote new products, sales, events, and seasonal fishing opportunities
  • Monitor social media engagement and respond to comments and messages as needed
  • Help maintain a consistent brand voice and visual identity across all platforms

Requirements

  • Ability to reliably commute to Salem, MA
  • Experience with photography and video editing
  • Experience creating content for social media platforms
  • Experience editing videos for social media and digital marketing
  • Experience creating graphics using tools such as Adobe Creative Suite, Canva, or similar software
  • Strong written communication skills
  • Ability to work independently and meet weekly content deadlines
  • Basic understanding of website content management and e-commerce product listings

Preferred

  • Knowledge of fishing, boating, or outdoor recreation
  • Experience BigCommerce e-commerce platforms
  • Experience in Meta Pixel and Meta Advantage+ catalog ads
  • Familiarity with social media analytics and performance tracking
  • Experience working with outdoor, sporting goods, or lifestyle brands

Benefits

  • Employee discount
  • Flexible schedule