Responsibilities

• Create and manage content for websites, landing pages, and service pages across all brands
• Write, schedule, publish social media posts (Instagram, Facebook, LinkedIn, Google Business)
• Develop blog articles, health tips, and educational posts tailored to each brand's audience
• Write and deploy weekly branded email communications across all brands — including newsletters, patient engagement campaigns, and promotional sends
• Manage and update Google Business Profiles across all locations — posts, Q&A, and service descriptions
• Write and maintain provider bios, staff spotlights, and team page content
• Perform basic SEO tasks — keyword research, meta descriptions, and title tag optimization for web pages
• Write scripts for short-form patient-facing videos and explainer content
• Write scripts for internal training videos
• Develop content for PowerPoint presentations — decks for internal use, patient education, and leadership/stakeholder purposes
• Write and organize copy for fliers, brochures, and other print or digital marketing collateral
• Coordinate with the content calendar manager and internal teams to align on launches, events, and promotions
• Maintain consistent brand voice across all platforms and deliverables
• Track content performance and suggest improvements based on engagement data
• Repurpose long-form content into short-form social assets and vice versa
• Coordinate with advertising and media experts to improve marketing results.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Work with team to brainstorm new and innovative growth strategies.

Requirements

• SEO experience
• Part-time, fully remote position

Preferred

• Experience creating content for healthcare and wellness brands
• SEO experience