Own the fast paced content engine for fashion social, driving short-form video from concept to performance across TikTok and Reels, while collaborating with creators and campaigns.

• Content Creation & Execution: Concept, shoot, and edit high-performing short-form video and visual content
• Content Creation & Execution: Produce weekly content aligned with campaign calendars and product drops
• Content Creation & Execution: Capture lifestyle, product, and behind-the-scenes content on-site
• Content Creation & Execution: Apply strong hooks, storytelling, and product positioning to maximize performance
• Platform Optimization: Tailor content for TikTok, Instagram Reels, YouTube Shorts, and Pinterest
• Platform Optimization: Stay ahead of trends, platform updates, and algorithm shifts
• Platform Optimization: Continuously test formats, editing styles, and messaging to improve results
• Campaign Collaboration: Partner with Marketing, Creative, and Influencer teams to execute campaigns
• Campaign Collaboration: Contribute to content ideation and creative direction
• Campaign Collaboration: Ensure all content aligns with brand voice, aesthetic, and performance goals

Note: The above is a truncated rendering to meet the 10-bullet limit for the visible responsibilities section.