Responsibilities

• Conceptualize, shoot, and edit high-production, platform-native content across TikTok, Instagram, YouTube, and other channels.
• Create various forms of high-production videos, such as: Product walkthroughs, feature explainers, educational tutorials, customer success stories, brand storytelling content
• Develop creative ideas that align with business goals and audience interests
• Stay current on social media trends, storytelling formats, and editing styles
• Maintain consistent brand voice and visual identity across content
• Visit restaurant customers during busy hours (evenings & weekends) to capture real-world footage, interview restaurant owners/customers, and record educational content
• Capture internal team content, such as support, operations, and company culture
• Organize and maintain video assets and editing workflows
• Manage the company content calendar and publishing schedule