Responsibilities

• The Consultant, Conversion Rate Optimization (CRO) will take on a contract-based, remote role focused on optimizing website performance to drive customer engagement and leads.
• The consultant will analyze data to identify opportunities for improvement, design and execute A/B testing, and create recommendations to enhance the user experience.
• Collaborating with clients and internal teams, the consultant will lead optimization projects and provide actionable recommendations based on performance metrics.

Requirements

• Proficiency in CRO tools, A/B testing platforms, and analytics tools such as Google Analytics
• Experience in UX/UI principles, web design, and user behavior analysis
• Strong understanding of statistical significance and data interpretation
• Ability to develop and execute strategic CRO plans based on business goals
• Excellent project management, organization, and communication skills
• Results-driven mindset with a focus on delivering measurable outcomes
• Bachelor's degree in Marketing, Statistics, Data Science, or a related field

Preferred

• Experience working in a consulting or agency environment is a plus