Community Growth

San Francisco, CA (On-site)

$165K/yr – $200K/yrMid LevelFull time

Posted 9 days ago

Job Summary

Own and grow fal’s developer relations and community program by building a network of builders across online and in-person channels, creating hands-on resources, and partnering with Engineering and Marketing to surface feedback and drive launches.

Job Description

Responsibilities

  • Build and own fal’s developer relations and community program across online and in-person channels.
  • Develop a network of power users, hackers, creators, and creative technologists who test new fal tools, provide feedback, and build things we can showcase.
  • Own Discord and Reddit and recurring programming including monthly events, workshops, webinars, hackathons, and creator competitions.
  • Create demos, example projects, prompt guides, tutorials, and walkthroughs that help developers get more out of fal.
  • Support model and product launches through community activations, demos, challenges, early access, and technical content.
  • Partner with Engineering, model partners, and customers on community programs and surface developer feedback back to the team.
  • Find and amplify interesting builders and projects across the fal ecosystem.
  • Collaborate with Marketing on launches, content, and in-person programming.

Requirements

  • Experience building a developer, creator, or technical community program from the ground up, ideally at a fast-growing startup.
  • Deep familiarity with and enthusiasm for generative media across image, video, audio, and multimodal models.
  • Technical enough to work comfortably with APIs, models, developer tools, and engineers.
  • Strong creative instincts and an understanding of what excites creators, hackers, and creative technologists.
  • Experience running hackathons, meetups, workshops, webinars, competitions, or other developer programs.
  • Comfortable creating hands-on resources like demos, tutorials, prompt guides, and example projects.
  • Resourceful, scrappy, and proactive; you see something that should exist and make it happen.
  • Strong relationship builder and comfortable representing fal online and in person.

Preferred

  • Existing network across generative AI, creative technology, AI filmmaking, or developer tools.
  • Experience working with model labs, open-source communities, AI startups, or developer platforms.
  • Comfortable building small prototypes with Python, JavaScript/TypeScript, or similar tools.
  • Experience creating technical content, speaking, presenting, or running workshops.
  • A track record of building things yourself: side projects, creative experiments, open source, or hackathon projects.

Benefits

  • Interesting and challenging work
  • Competitive salary and equity
  • A lot of learning and growth opportunities
  • We offer visa sponsorship and will help you relocate to San Francisco.
  • Health, dental, and vision insurance (US)
  • Regular team events and offsites
fal logo

fal

Generative Media Cloud

Founded in 2021
San Francisco, California, USA
114 employees (6 in marketing)

Salaries

Posted range

$165K/yr – $200K/yr

Taken straight from the job posting.

See all fal salaries

Marketing Team

Marketing Team Size
4 (4% of company)
Median Career Experience
12 years
Median Tenure
0.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$337M
Last Raise
$140M
Series D, 3 months ago

Funding History

  • Dec 2025
    Series D • $140M
  • Jul 2025
    Series C • $125M
  • Feb 2025
    Series B • $49M

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$921
Traffic Source Mix
Search
35.9%
Direct
53.1%
Referral
7%
Social
3.7%
Paid
0.3%

Headcount Trend

Current headcount: ~115

Recent News

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Community Growth

fal · San Francisco, CA · On-site