Communications & Outreach Specialist

Madison, WI (Remote)

$60K/yr – $65K/yrMid Level3+ years expFull time

Posted 2 weeks ago

Job Description

Responsibilities

  • Content Creation: Design, write, and publish high-quality marketing and consumer education materials including one-pagers, newsletter articles, online digests, annual reports, social media tiles, and e-blasts tailored to diverse stakeholder groups.
  • Brand & Campaign Assets: Create print and digital collateral to promote services, enhance access and engagement, and support new initiatives, while ensuring consistent adherence to brand guidelines across all regional partners. Maintain strengths-based accessible, and audience-centered communication style across all materials.
  • Digital Media Management: Manage and update the agency website and social media platforms. Develop, maintain, and execute a strategic social media calendar.
  • Accessibility: Develop and review communications and marketing materials to ensure they are clear, culturally appropriate, and accessible to individuals of varying abilities, language preferences, literacy levels, and target audience. Ensure the organization's website meets federal and state accessibility requirements.
  • Audience Engagement: Manage the organization's contact database using Constant Contact and/or other web-based communication tools.
  • Media Relations: Monitor media coverage on child care and early childhood education issues. Cultivate relationships with journalize and develop media resources (press releases, media kits, advisories, adn an online press center). Pitch stories to media highlighting program outcomes and statewide impact.
  • Partner Collaboration: Coordinate with state and community-based partners, including Child Care Resource & Referral (CCR&R) agencies and Family Resource Centers (FRCs), to align marketing efforts and maximize collective impact.
  • Membership Management: Support updating marketing components of annual membership renewal process.
  • Member Support & Engagement: Plan, organize, and facilitate ongoing marketing and communications Communities of Practice (CoP) events, fostering collaboration, knowledge sharing, and engagement among member agencies.
  • Network Communications Alignment: Monitor and support the implementation of consistent network language, branding, and required website components across CCR&R member agency websites to strengthen the network's unified identity.

Requirements

  • Minimum of bachelors degree in Communications, Marketing, Graphic Design, Public Relations, or closely related field.
  • Minimum of 3 years of professional experience in communications, marketing, or programmatic support.
  • Experience with the nonprofit sector, human services, or the early care and education field is strongly preferred.
  • Demonstrated ability to lead complex projects involving multiple stakeholders and deliverables
  • Mastery of Microsoft Office Suite, website design/maintenance software, and major social media platforms including CMS platforms such as Wordpress or similar.
  • Profisical in Adobe Creative Suite, Canva, Constant Contact, and related digital design tools (Preferred to have familiarity with Google Analytics or social media analytic platforms)
  • Travel & Logistics: Valid driver's license and current auto insurance
  • Ability to travel statewide, including overnight stays as needed for quarterly meetings or events.

Preferred

  • Preferred: Profisical in Adobe Creative Suite, Canva, Constant Contact, and related digital design tools. Familiarity with basic analytics tools such as Google Analytics or social media analytic platforms
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Thriving Wisconsin

Thriving Wisconsin in a nonprofit organization that cultivates organizations and professionals across Wisconsin to promote quality, strengths-based, early childhood and family support services. We envision that in every Wisconsin community, all children have the opportunity to reach their highest potential and where all adults understand their role and responsibilities to children.Our member organizations, Family Resource Centers and Child Care Resource & Referral agencies are the local systems in place to support us in achieving our mission and vision.

Founded in 2007
Madison, Wisconsin, USA
15 employees

Salaries

Posted range

$60K/yr – $65K/yr

Taken straight from the job posting.

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Communications & Outreach Specialist

Thriving Wisconsin · Madison, WI · Remote