Communications and Marketing Specialist

Raleigh, NC (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own college communications content and intern leadership to drive admissions and engagement for Wilson College of Textiles.

  • Own content creation and editing for college communications and leadership updates.
  • Bachelor’s degree in a related field is required.
  • Oversee interns and ensure output meets university standards.

Job Description

Responsibilities

  • Independently researches and writes articles on complex technical topics, drafts leadership emails and manages strategic plans while enforcing formalized college-wide editorial guidelines.
  • Selects optimal platforms for targeted audience engagement, analyzes the impact of communications on recruitment, and identifies growth opportunities in strategic planning and web analytics.
  • Implements web design principles to maintain college web pages, integrates new digital tools into the workflow and provides graphic design support to the multimedia specialist.
  • Directly oversees writing and marketing interns, providing technical instruction and ensuring all written output meets university standards.
  • Maintains a deep understanding of college operations to support leadership and handles sensitive information with discretion during critical events.
  • Support the overall function of the OMC to raise awareness and understanding of the Wilson College and drive growth in undergraduate and graduate admissions, audience engagement and industry leadership.
  • Support special events as needed.

Requirements

  • Bachelor’s degree in a discipline related to the area of assignment; or an equivalent combination of training and experience.
  • All degrees must be received from appropriately accredited institutions.
  • Valid NC Driver's License required No Commercial Driver's License Required?

Preferred

  • - Prior experience working within a university setting, particularly in a communications or marketing office, with a baseline understanding of academic structures.
  • - Experience using Content Management Systems (e.g., WordPress) and familiarity with the Adobe Creative Suite (InDesign, Photoshop) for graphic design support.
  • - Experience translating technical, scientific or grant-funded research into “plain language” stories for the general public.
  • - Experience leading student workers, interns or freelance contributors in a deadline-driven environment.

Benefits

  • Medical, Dental, and Vision
  • Flexible Spending Account
  • Retirement Programs
  • Disability Plans
  • Life Insurance
  • Accident Plan
  • Paid Time Off and Other Leave Programs
  • 12 Holidays Each Year
  • Tuition and Academic Assistance
  • And so much more!
NC State Wilson College of Textiles logo

NC State Wilson College of Textiles

NC State’s Wilson College of Textiles is the global leader in textile education, research, and service. Based in Raleigh, N.C. and established in 1899, the Wilson College of Textiles covers all aspects of textiles from molecule to market. Students graduate with the extensive knowledge, ready to make an immediate impact, thanks to almost 70 research and teaching labs, active mentoring, and international learning experiences.Located on NC State’s award-winning Centennial Campus, the Wilson College of Textiles is home to two academic departments, the Zeis Textiles Extension, the Nonwovens Institute, the Textile Protection and Comfort Center, and the emerging Forensic Sciences Institute.

Raleigh, North Carolina, USA
198 employees (17 in marketing)

Traffic Signals

Monthly Visitors
7.1M
Monthly Google Ads Budget
$208K
Traffic Source Mix
Search
39.2%
Direct
54.3%
Referral
5.1%
Social
0.8%
Paid
0.5%

Headcount Trend

Current headcount: ~198

Marketing Team

Marketing Team Size
10 (5% of company)