Communications & Marketing Specialist

Cocoa, FL (On-site)

$54K/yr – $74K/yrEntry Level1+ years expFull time

Posted 2 months ago

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Job Summary

Drive city communications and social media initiatives with a focus on planning, content creation, and metrics to support public outreach.

  • Must-have: 1+ year in communications or PR and solid social media/web platform skills.
  • Standout: Broad content creation capability (press releases, PSAs, web, email) and cross-department collaboration.

Job Description

Responsibilities

  • Works collaboratively within the City’s Communications & Marketing division to achieve strategic communication and marketing goals; assists in the development and implementation of communication plans and strategies; develops communications through the preparation of press releases, social media, web content, email campaigns, direct mail pieces, brochures, etc.; conceives and develops stories and programming ideas including scheduling, interviewing, writing, recording, and editing stories, PSAs and programs; responds to requests and inquiries from City staff and the general public.
  • Works closely with Digital Communications Specialist to enhance and maintain the City’s presence on social media networks, including Facebook, Twitter, etc.; ensures a consistent brand, voice and tone across social media channels; monitors social media traffic and responds with appropriate consultation from City departments.
  • Assists with soliciting funding and sponsorships for assigned responsibilities, working closely with special events staff and other program managers; assists with monitoring and following communication and advertisement budgets.
  • Tracks communication outcomes, including news coverage and online reputation management tools; monitors media and social media tools, trends and applications; develops performance metrics; tracks, compiles, and analyzes social media usage data and other key metrics.

Requirements

  • Experience: At least one year of progressively responsible work experience in the field of communications, journalism, public relations, or related field.
  • Demonstrated proficiency in the use of social media and web-based platforms and proven ability to work both independently and within a team structure in a fast-paced environment is also required.
  • Education: A bachelor’s degree with major coursework in journalism, communications, marketing, public relations, public administration or other related field of study is required.
  • Additional relevant and increasingly more responsible experience may be substituted for degree.
  • Licenses & Certifications: A valid driver's license and favorable driving record is required.

Preferred

  • Experience in sponsorship solicitation preferred.

Benefits

  • competitive pay, health and dental coverage, retirement plans, and educational reimbursement.
  • LiveWell wellness program to help them be their best selves—mentally, physically, socially, and financially.
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City of Olathe

The City of Olathe consistently ranks as one of the best places to work, live and raise a family. That didn’t happen by accident.It happened because thousands of dedicated City employees work each day to make life better in our community. “Setting the standard for excellence in public service” is not just a saying in Olathe. It is what we do.Olathe’s quality of life is second to none, and we believe our employees deserve the same. The City of Olathe values and fosters an innovative, diverse, and inclusive culture. We offer competitive pay, health and dental coverage, retirement plans, and educational reimbursement. Employees can take advantage of the all-encompassing LiveWell wellness program to help them be their best selves—mentally, physically, socially, and financially. The City of Olathe champions continuous training and development for employees at all levels. It is our belief that if our employees continue to grow and be successful, both personally and professionally, then the City will serve our residents in the best ways possible.If you’re looking for a career where you can serve others, make a difference, and grow, then your path starts here.

Olathe, Kansas, USA
752 employees (25 in marketing)