Communications Manager, Product & Community

San Francisco, CA (Hybrid)

$115K/yr – $130K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Lead cross-functional storytelling and education initiatives for Substack creators, with a strong emphasis on product launches and creator Q&As.

  • Must-have: 4–6 years in communications with clear, engaging writing for diverse audiences.
  • Standout: Experience hosting creator Q&As/masterclasses and coordinating across product, partnerships, and editorial teams.

Job Description

Responsibilities

  • Partner with engineering, partnerships, and product marketing to bring launches and product updates to life through clear, integrated storytelling — including blog posts, press materials, briefings, FAQs, pitch assets, and targeted emails.
  • Work with creators to coordinate beta testing, gather testimonials, and highlight compelling examples of how writers and creators are building on Substack.
  • Produce and occasionally host external educational programming, including creator Q&As and masterclasses, in collaboration with our education producer, while leading internal cross-team standups.
  • Support brand initiatives and special projects, including announcements, partnerships, and cultural moments across earned, social, and editorial channels.
  • Serve as a public-facing representative of Substack on Notes, engaging with creator and subscriber conversations, responding to questions, and surfacing feedback to product, support, and other internal teams.
  • Maintain internal trackers for launches, updates, and press opportunities, and help triage incoming press inquiries and communications requests with speed and good judgment.

Requirements

  • 4-6 years of experience in communications.
  • An exceptional writer who can translate complex, technical ideas into clear, engaging narratives for a range of audiences.
  • A generalist at heart. You're as comfortable crafting a product launch post as you are jumping into a creator Q&A, going on-camera to present a masterclass, or supporting an internal workflow.
  • Comfortable with ambiguity and energized by a scope that may evolve over time.
  • Strong organizational skills and the ability to manage multiple workstreams without letting things slip.
  • Experience working cross-functionally with product, partnerships, or community teams.
  • Resourceful and self-directed. You find your footing quickly and don't wait to be told what to do next. You have a high sense of initiative and urgency.
  • Curious about culture, media, and the creator economy, and excited about helping independent creators succeed.
  • Willing to collaborate with any writer or creator on the platform regardless of their views.
  • Based in New York City or San Francisco.

Benefits

  • exceptional benefits.
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Substack

4.8 Glassdoor

Substack is a new media app that connects you with the creators, ideas, and communities you care about most. Founded in 2017, Substack is building a new economic engine for culture by putting publishers in charge and enabling subscribers to support the work they deeply value.There are more than 5 million paid subscriptions to writers and creators across the Substack network.

Founded in 2017
San Francisco, California, USA
2.6K employees (2,119 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
129.7M
Monthly Google Ads Budget
$3K
Traffic Source Mix
Search
16.3%
Direct
69.5%
Referral
7.7%
Social
5.8%
Paid
0.3%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
2,076 (80% of company)
Median Career Experience
8.5 years
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
1

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