Communications Manager I

East Lansing, MI (Hybrid)

$65K/yr – $79K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive content creation and website support for a college communications team, combining writing, digital media, and planning to boost visibility.

  • Own content creation and writing tasks across digital channels.
  • Must-have: Experience managing content for social media channels.
  • Standout: Ability to produce digital and print materials, including graphics, photography, and video.

Job Description

Responsibilities

  • 40% Digital Content Creation: Develop concepts and materials for digital assets while monitoring workflow to ensure production schedules are met. This could include video scripts, video production, photography, email marketing, PowerPoint creation, podcasts, ghostwriting or op-eds, report layout, newsletters using a bulk email system such as Constant Contact or Mailchimp, and other miscellaneous content.
  • 25% Content Writing: Develop leads, conduct interviews, write news releases, feature stories, and other content. Work with other team members and students to edit and develop content.
  • 25% Website Support: Update websites, both proactively and as requested, in a timely fashion to external website and internal SharePoint site. Updates require basic familiarity with a content management system, but no expertise in HTML or coding.
  • 10% Planning: Keep a pulse on trending news and available information (internally and externally) to identify communication needs and publicity opportunities. Collaborate with team members to plan internal and external strategic communication. Use data to track results and make recommendations.

Requirements

  • Knowledge equivalent to that which normally would be acquired by completing a four-year college degree program in Journalism, Telecommunications, Communications, Public Relations, or related field; one to three years of related and progressively more responsible or expansive work experience in public and media relations, composing, editing and publication production, news, broadcasting, and print media, and/or marketing, advertising, and creative services; graphic design; word processing; desktop publishing; web design; presentation; spreadsheet and/or database software; public presentation; or radio production; or computer programming/technology; experience managing content for social media channels; or an equivalent combination of education and experience.

Preferred

  • Degree in Creative Communications, Graphic Design, Digital Media Production, Digital Storytelling, Marketing, Public Relations, Advertising, or related field.
  • Experience managing content within a web content management system (e.g., WordPress or Drupal).
  • Demonstrated ability to produce digital and print communications materials, including graphics, photography, video, and written content.
  • Demonstrated experience with photography and video production in support of storytelling and promotion.
  • Experience developing and managing social media content and campaigns, including monitoring performance and audience engagement.
  • Strong writing, editing, and verbal communication skills related to marketing and media communications.
  • Designing and producing compelling visual storytelling across digital platforms.
  • Experience collaborating with diverse stakeholders and adjusting content for varied target audiences.
  • Ability to work as an effective member of a team and independently as necessary.
  • Expansive interpersonal and relationship building skills.
  • Strong visual design sensibility and attention to detail.
  • Knowledge of digital accessibility
  • Innovative, decisive, and creative thinking.
  • Ability to manage multiple projects, priorities, and deadlines simultaneously.

Benefits

  • MSU Benefits - Free comprehensive health care for you and your family as well as a 10% contribution toward your retirement; Generous sick, vacation, personal and holiday time; Eligible to work a partial remote schedule once probationary period is completed.
  • Remote-friendly means some or all of the duties can be performed remotely as mutually agreed upon.
Michigan State University College of Engineering logo

Michigan State University College of Engineering

Our College of Engineering is among the founding disciplines at Michigan State University and among the three largest academic units. The MSU College of Engineering is where we develop practice-ready engineers and computer scientists who solve complex problems and drive economic development.

East Lansing, Michigan, USA
207 employees (11 in marketing)

Traffic Signals

Monthly Visitors
199.1M
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
21.6%
Direct
52.8%
Referral
4.7%
Social
20.8%
Paid
0.1%

Headcount Trend

Current headcount: ~207

Marketing Team

Marketing Team Size
9 (4% of company)

Recent News