Communications Broadcast & Multimedia Production Coordinator (aHEO)

Responsibilities

• Coordinate and implement an annual communications and marketing plan for SCPS aligned with the schools strategic plan, enrollment goals, and principles.
• Maintain the schools social media channels (LinkedIn, Instagram, Facebook, YouTube, and others): plan the content calendar; create posts, photos, and short videos; engage with followers; and report on performance.
• Plan and run digital marketing campaigns for credit and non-credit programs, including email, paid social, search, and landing pages; track leads, conversions, and cost per enrollment, and optimize accordingly.
• Write and edit content for a range of audiences: press releases, web copy, program descriptions, newsletters, the Deans messages, event materials, brochures, and annual reports.
• Maintain and improve SCPS web pages in coordination with the Colleges Marketing and Communications office, ensuring accuracy, accessibility, and consistent branding.
• Serve as a liaison to the Colleges Marketing and Communications, Advancement, and Government and Community Relations offices; secure press coverage and manage media inquiries in coordination with those offices.
• Support the Dean in building and maintaining partnerships with employers, unions, community organizations, elected officials, and other Lehman schools: prepare briefing materials, draft outreach and follow-up correspondence, and maintain a partner contact database.
• Support planning and promotion of SCPS events and convenings, including the Future of Work conference, information sessions, and community outreach at CUNY on the Concourse.
• Produce internal communications that keep faculty, instructors, and staff informed and connected, including a regular internal newsletter and announcements.
• Coordinate and steward the SCPS brand voice and visual identity within College and CUNY guidelines; maintain templates and a library of photos, stories, and testimonials.

Requirements

• Bachelor's degree required

Benefits

• CUNYs benefits contribute significantly to total compensation, supporting health and wellness, financial well-being, and professional development.
• We offer a range of health plans, competitive retirement/pension benefits and savings plans, tuition waivers for CUNY graduate study and generous paid time off.
• Our staff also benefits from the extensive academic, arts, and athletic programs on our campuses and the opportunity to participate in a lively, diverse academic community in one of the greatest cities in the world.