Communication & Marketing Officer

Tampa, FL (On-site)

$80K/yr - $88K/yr (Est.)Mid LevelFull time

Posted 3 days ago

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Job Summary

Own and optimize integrated campaigns to raise awareness, engagement, and student enrollment while steering digital marketing strategy, analytics and campaign performance with leadership input.

Lead campaign design and execution
Analyze results and drive improvements
Collaborate with stakeholders on strategic direction

Job Description

Responsibilities

This position is 100% on campus
The Communications & Marketing Officer develops, executes and optimizes integrated marketing campaigns that drive awareness, engagement, lead generation and student enrollment.
This position helps drive the college’s digital marketing strategy, campaign management, marketing automation and performance analytics.
The position requires someone who understands how campaigns perform, can interpret results and suggest improvements while partnering with leadership on broader strategic direction.
Working closely with program stakeholders, this role plays a key part in bringing campaigns to life, elevating the college’s brand and improving marketing effectiveness over time.

Benefits

Our first-class benefits package includes medical, dental and life insurance plans, retirement plan options, employee and dependent tuition programs, generous leave, and hundreds of employee perks and discounts.

University of South Florida

The University of South Florida, a high-impact research university dedicated to student success and committed to community engagement, generates an annual economic impact of more than $6 billion. With campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF serves approximately 50,000 students who represent nearly 150 different countries. U.S. News & World Report has ranked USF as one of the nation’s top 50 public universities for five consecutive years, and this year USF earned its highest ranking ever among all universities public or private. In 2023, USF became the first public university in Florida in nearly 40 years to be invited to join the Association of American Universities, a prestigious group of the leading universities in the United States and Canada. Through hundreds of millions of dollars in research activity each year and as one of the top universities in the world for securing new patents, USF is a leader in solving global problems and improving lives. USF is a member of the American Athletic Conference. Learn more at www.usf.edu.

Founded in 1956

Tampa, Florida, USA

19K employees (728 in marketing)

www.usf.edu