Responsibilities

• Own the next chapter of the business: building a creator ecosystem and user flywheel strong enough to turn early traction into a category-defining platform.
• Think at the level of marketplace strategy, creator behavior, growth loops, and brand momentum, while also being highly execution-oriented.
• Personally test ideas, recruit creators, build partnerships, and iterate relentlessly.
• This is not a conventional operating role — it is for someone who wants founder-level ownership, embraces uncertainty, and is motivated by building something that could become much larger than either of us individually.

Requirements

• Demonstrated ability to grow communities, marketplaces, or consumer products from early stage or zero
• Strong instinct for viral distribution, creator ecosystems, and audience psychology
• Willingness to personally execute — from outreach and partnerships to testing growth experiments
• Comfortable forming hypotheses quickly, testing aggressively, and abandoning weak ideas without ego
• Ability to think strategically while operating under severe resource constraints
• Comfort with ambiguity, iteration, and making decisions with incomplete information
• Strong communication skills across creators, users, partners, and future investors
• Commercial instinct: ability to identify partnerships, monetization opportunities, and growth leverage points
• Analytical mindset with fluency in measuring what works, what does not, and why
• Founder mentality: resilience, urgency, ownership, and appetite for risk

Preferred

• Experience in consumer social, creator economy, marketplace businesses, or fashion-adjacent platforms
• Prior startup or early-stage leadership experience
• Existing network among creators, influencers, brands, or consumer growth operators