Responsibilities

• Your core focus is being the subject matter expert that clients and internal teams turn to when they need a real practitioner's perspective on search and paid media.
• Partner with sales and account management to support deal cycles, RFPs, and renewal conversations, bringing hands-on practitioner credibility to every client interaction.
• Run discovery sessions to understand clients' channel mix, budget allocation, and competitive challenges across SEO, AEO/GEO, Paid Search, Paid Social, Display, and Affiliate.
• Build tailored use case demos and data stories that speak directly to performance marketers, media planners, and agency strategists.
• Identify expansion opportunities within existing accounts by surfacing unmet needs across the client's full marketing stack.
• Guide clients on organic search strategy, including AEO and GEO, helping them understand how AI-generated results, featured snippets, and answer boxes are affecting their visibility and what to do about it.
• Help clients optimize for new search paradigms: LLM-referenced content, structured data, entity optimization, and topic-aligned content strategies.
• Apply keyword research, content gap analysis, technical SEO insights, and competitor benchmarking using Similarweb's suite alongside other tools.
• Monitor how SERP landscapes evolve, track shifts in organic click-through rates driven by AI overviews, and translate those findings into actionable client recommendations.
• Advise clients on competitive paid media strategy across Paid Search (SEM/PPC), Paid Social, Programmatic Display, AEO advertising, and Affiliate channels using Similarweb data.

Requirements

• 6+ years of hands-on experience in performance marketing, with deep expertise in both SEO and paid media, ideally at a performance marketing agency managing multiple accounts.

Preferred

• Experience working with B2B SaaS companies or marketing technology platforms.
• Familiarity with competitive intelligence tools or market research platforms.
• Experience presenting at industry events, writing thought leadership content, or building training programs.
• Existing network within the performance marketing agency world.

Benefits

• medical, dental, and vision insurance
• 401K plan
• potential equity
• employee stock purchase plan
• paid sick and parental leave