Client Growth Strategist at Flooring Pros Marketing | USA | $55K/yr – $75K/yr

Flooring Pros Marketing

Client Growth Strategist

USA (Remote)

$55K/yr – $75K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own client growth strategy and funnel direction aligned to the They Ask, You Answer model, translating performance data into actionable roadmaps that optimize messaging, offers, and sequencing across paid, content, and email to accelerate revenue.

Growth Strategy & Campaign Direction: Own the 90-day plans, funnel flow, and messaging to move buyers along the journey.
Performance-Driven Roadmaps: Translate data into prioritized actions, revising offers, assets, and sequencing to lift conversions.

Job Description

Responsibilities

Strategic Planning & Client Success (Primary Ownership) - Build quarterly growth strategies per account (90-day priorities)
Identify highest-impact growth constraints and opportunities
Define success metrics, targets, and leading indicators
Recommend budget allocation across channels
Build testing roadmaps (offers, landing pages, ads, nurture, conversion points)
Lead brand positioning sessions grounded in the Endless Customers framework - helping clients become the most trusted voice in their market by answering the questions buyers are already asking
Champion the They Ask, You Answer philosophy in every client engagement: guide clients to address the Big 5 content topics (cost, problems, comparisons, reviews, and best-in-class), and align marketing and sales around buyer education
2) High-Level QA (Strategy + Conversion Integrity) - Review key client-facing deliverables before launch (landing pages, funnel structure, ad angles, major website pages, core email sequences, offer positioning assets)
Ensure work aligns to the strategy, buyer journey, and conversion goals
Evaluate content against Endless Customers standards: does it build trust, answer real buyer questions, and move prospects closer to a decision?

Catch off-strategy execution: unclear messaging, weak offers, missing CTAs, broken journey logic
Provide clear revision direction (“what to change and why”), then hand back to delivery for execution
3) Campaign & Funnel Direction - Design campaign architecture and funnel flow recommendations informed by the Endless Customers / They Ask, You Answer buyer journey model
Guide messaging and creative direction (angles, hooks, proof, positioning)
Diagnose funnel gaps and conversion drop-offs
Recommend sequencing across channels (paid, SEO/content, email/SMS, GBP, remarketing)
4) Client Leadership - Lead or co-lead strategy presentations and roadmap sessions
Interpret performance data and translate it into decisions
Provide clear “next actions” and priority calls grounded in Endless Customers / They Ask, You Answer priorities
Serve as the strategic authority on client calls (including respectful pushback when needed)

Flooring Pros Marketing

Flooring Pros Marketing is a digital marketing agency focused on delivering quality results to established flooring businesses throughout the US & Canada looking to cement their position as the best in their market. We like being your go-to and your partner; your success is our success, and we celebrate it with you. We strive to maintain lifelong partnerships and relationships with the business we choose to partner with, and are looking forward to beginning ours together.We specialize in local SEO, Google Ads, Targeted Social Media Ads and Marketing Automation to help flooring businesses become the dominant player in their market.

Founded in 2019

Winnipeg, Manitoba, CAN

10 employees (5 in marketing)

flooringprosmarketing.com