Client Director (US Theatre)

New York City, NY (Hybrid)

$125K/yr – $150K/yrSenior Level10+ years expFull time

Posted 7 weeks ago

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Job Summary

Own and lead high impact theatre marketing with executive oversight across productions, ensuring cross functional alignment to revenue goals.

  • revenue targets and margin ownership across a portfolio
  • Coordinate integrated execution across Media, CRM, Data & Insights, and SEO
  • Build and mentor the client services team while driving department-wide best practices

Job Description

  • Own and shape integrated marketing strategy across a portfolio of Broadway, Off-Broadway, and touring productions
  • Act as senior strategic advisor to producers, general managers, and theatre partners
  • Ensure media, SEO, AI Discovery, CRM, Data & Insights, and creative strategies align with client business goals and revenue objectives
  • Empower Account Directors/Managers to lead day-to-day client management while maintaining executive oversight and accountability
  • Own revenue targets and margin performance across your client portfolio
  • Forecast revenue, manage scope, and ensure profitable account growth
  • Oversee resource allocation in partnership with department leads to align staffing with portfolio needs
  • Identify upsell and cross-sell opportunities that strengthen long-term partnerships
  • Leverage existing Broadway and theatre relationships to generate new opportunities
  • Identify prospective partnerships and collaborate with the new business team to pitch and close new clients
  • 10+ years of experience, preferably within the theatre industry
  • Prior agency experience is strongly preferred
  • Deep understanding of Broadway, Off-Broadway, and touring production marketing dynamics
  • Existing senior-level relationships within the theatre ecosystem
  • Proven track record of owning revenue targets and driving portfolio profitability
  • Confident in leading executive-level conversations and navigating complex stakeholder environments
  • Strong operational mindset with the ability to improve processes while maintaining creative agility
  • Collaborative leader who empowers teams while maintaining high standards of accountability
  • Deep experience unpacking digital strategies/activations across Meta (Facebook/Instagram), TikTok, Google Ads, DV360, paid social, programmatic
  • Familiarity with ticketing platforms (AudienceView, Telecharge, Nliven, etc.), live event promotion, and analytics (Google Analytics, etc.)
  • Decisive and composed under pressure, able to balance short-term demands with long-term vision
  • Prior agency experience is strongly preferred
  • A competitive salary between $125,000 - $150,000, commensurate with experience
  • 24 days PTO per calendar year, which will increase with length of service at one additional day per year, capped at 3 days, (plus extra time off over the Christmas/holiday period)
  • Access to 401(k) Retirement Plan
  • Access to Company subsidized healthcare and dental care
  • Working from home equipment allowance
  • An abundance of free tickets to live events
  • Structured personal development, a customized training program and opportunities to attend industry conferences
SINE Digital logo

SINE Digital

SINE is a strategic consultancy and digital agency on a mission to grow the global live experience economy. Operating from offices in London and New York, we specialise in live and ticketed experiences across theatre, culture, attractions and sport. We combine deep sector knowledge with technology, data, ticketing and media to fuel growth for the world’s leading brands.We weren’t born in a boardroom, we were built backstage. We exist to dismantle outdated systems and strategies in tech, data and media – changing the trajectory of the industry and driving it forward for future generations of ticket buyers.Our integrated services – including Media Mix Modelling, AI Creative Insights, MarTech automation and real-time dashboards – give brands clarity, control and a sharper commercial edge. We cut waste, optimise media and drive measurable results.We’re proud to work with the world’s leading entertainment brands including Tottenham Hotspur, Royal Ballet & Opera, LW Theatres, Sonia Friedman Productions, Seaview, Runaway Productions and ATG Entertainment – as well as productions such as Wicked, The Book of Mormon, Operation Mincemeat, The Hunger Games On Stage and many more.Our partnerships with Google, Meta, TikTok and Microsoft keep us at the forefront of tech, data and media evolution. And as an official industry partner of King’s Business School and King’s College London, we’re dedicated to advancing industry innovation, research and talent development at the intersection of tech, data and media.Our Future Talent Scheme is our dedicated early careers initiative. It's designed to discover, nurture and launch the next generation of marketing talent through a six-month programme. It reflects our wider commitment to equity and innovation, supporting young people from all backgrounds into digital careers.We are restless explorers, innovators and allies.

Founded in 2018
London, England, United Kingdom
58 employees (8 in marketing)

Traffic Signals

Monthly Visitors
5.3K
Traffic Source Mix
Search
43.1%
Direct
38.8%
Referral
8.6%
Social
8.1%
Paid
1.2%

Headcount Trend

Current headcount: ~58

Marketing Team

Marketing Team Size
7 (12% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2.5M
Last Raise
$2.5M
Seed, 2 years ago

Funding History

  • May 2024
    Seed Round • $2.5M