Responsibilities

• Develop and execute an annual marketing plan aligned to business goals and customer growth priorities.
• Manage editorial calendars and content development across marketing channels including email, social media and various digital content platforms.
• Lead dealer engagement programs and create marketing toolkits to generate customer interest and strengthen local market presence.
• Support business growth in Europe, Africa and Middle East (EAME) by adapting marketing programs to region needs and collaborating with global stakeholders.
• Partner with sales team to support lead management, customer nurturing activities, industry events, conferences, webinars and sales enablement activities.
• Demonstrate and promote the values of safety, integrity, teamwork, excellence and commitment through both customer-facing, dealer and internal interactions.

Requirements

• Customer Focus: Knowledge of the values and practices that place customer needs and satisfaction at the center of business decisions; ability to leverage customer insights to develop tailored solutions that address unique customer requirements.
• Creativity: Knowledge of methods, tools, and techniques that encourage innovative thinking; ability to generate and apply original ideas to solve business challenges and improve outcomes.
• Effective Communications: Understanding of communication principles, tools, and techniques; ability to clearly convey, receive, and accurately interpret information through appropriate verbal, written, and interpersonal communication.
• Relationship Management: Knowledge of relationship management practices; ability to build, develop, and maintain productive working relationships with customers, vendors, and colleagues.
• Vendor/Supplier Management: Knowledge of external provider management processes; ability to effectively manage relationships, performance, and budgets associated with vendors, contractors, consultants, service providers, and suppliers.
• This position may require occasional travel (2 or 3 trips per year).

Preferred

• 3+ years in a full-time marketing , communications or sales role preferred.
• Project management or ability to manage multiple projects at once.
• Experience with Salesforce or similar CRM tools.
• Strong communication skills with the ability to influence.
• Experience in relevant industry, with knowledge of issues, opportunities and challenges customers face regarding safety or operations.

Benefits

• Medical, dental, and vision benefits*
• Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
• 401(k) savings plans*
• Health Savings Account (HSA)*
• Flexible Spending Accounts (FSAs)*
• Health Lifestyle Programs*
• Employee Assistance Program*
• Voluntary Benefits and Employee Discounts*
• Career Development*
• Incentive bonus*