Research Quest Marketing Intern
University of Utah
Salt Lake City, UT (Remote)
In-housePart-timeIntern/new grad
3 hrs ago
Category Marketing Manager
Springfield, MO (On-site)
Salary Not AvailableManager4+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own cross-functional marketing and merchandising strategy for Bass Pro Shops and Cabela’s brands, balancing product launches, budget stewardship, ROI analysis, and category health with national brand partnerships.
- Strategy and execution across marketing initiatives, product launches, campaigns, and enterprise priorities.
- Data-driven ROI and performance insights to guide merchandising and customer engagement.
- Cross-functional alignment across merchandising, marketing, and brand partners to drive future-focused strategies.
Job Description
Responsibilities
- Lead the development and execution of strategic marketing initiatives, product launches, campaigns, and enterprise priorities
- Partner closely with Merchandising leadership and Marketing teams to establish strategic priorities and marketing focus areas for Bass Pro Shops and Cabela’s branded products, as well as select national brand partners.
- Develop and manage budgets for assigned business areas and initiatives.
- Partner with enterprise analytics teams to evaluate marketing performance, measure ROI, and identify actionable insights related to sales, margin, customer engagement, shopper behavior, and inventory performance.
- Monitor sales, margin, inventory, and customer trends to identify opportunities and risks within assigned categories.
- Identify opportunities to integrate cross-functional expertise, customer insights, and analytical resources into merchandising and marketing planning.
- Contribute to the development of future-focused marketing and merchandising strategies that improve organizational effectiveness and customer engagement.
- ALL OTHER DUTIES AS ASSIGNED
Requirements
- Minimum Degree Required: Bachelor's Degree in Marketing, Business, Communications or Related
- Years of experience: 4-6
- Travel Requirements: 10%
Preferred
- Omni-channel retail marketing experience preferred
- Experience working with branded product strategies and national brand partnerships
- Passion for the outdoors and alignment with the Bass Pro Shops and Cabela’s brand values
- Self-starter with a high level of accountability and ownership
- Ability to influence and collaborate across multiple business functions and leadership levels
Benefits
- Medical
- Dental
- Vision
- Health Savings Account
- Flexible Spending Account
- Voluntary benefits
- 401k Retirement Savings
- Paid holidays
- Paid vacation
- Paid sick time
Bass Pro Shops
Bass Pro Shops is North America’s premier outdoor and conservation company. Founded in 1972 when Johnny Morris began selling tackle out of his father’s liquor store in Springfield, Missouri, today we provide customers with premier destination retail in more than 150 locations across North America. In 2017 Bass Pro Shops acquired Cabela’s to create a “best-of-the-best” experience with superior products, dynamic locations and outstanding customer service.Guided by the visionary leadership of our founder and CEO Johnny Morris, Bass Pro Shops is making a significant impact in on the future of conservation and the communities we serve. More than 40 years after Johnny began helping people connect with nature through a tiny bait shop, our conservation mission is to inspire people to enjoy, love and conserve the great outdoors.Beyond retail, Bass Pro Shops also operates White River Marine Group, the world’s largest manufacturer of boats, plus award-winning resorts and nature destinations including Big Cedar Lodge, America’s Premier Wilderness Resort. Our passion for connecting people to nature extends to our CLUB program where customers earn points toward free gear and experiences, and a series of not-for-profit conservation attractions.
