Responsibilities

• Develop complex advertising campaigns including, but not limited to, overseeing formative research activities, developing and implementing communication and marketing plans, producing a variety of communications products for different audiences, strategically engaging partners, coordinating the placement of paid and donated media, providing technical assistance support, and conducting digital and social media activities.
• Collaborate with internal teams and external partners to define goals, key messages, and target audiences.
• Conduct market research and audience segmentation to inform campaign development.
• Manage timelines, budgets, and workflows to ensure projects stay on track.
• Analyze campaign metrics, generate reports, and optimize based on data insights.
• Build and maintain relationships with public health organizations, media outlets, community groups, and influencers.
• Serve as a point of contact for partners and ensure alignment across campaign goals

Requirements

• Must be able to obtain and maintain a public trust clearance
• U.S. Citizenship required (required by federal government for the position)
• Bachelor’s degree or above from an accredited college or university
• 10+ years of campaign management experience
• 3+ years of experience managing large (> $10-50MM Annually) programs

Preferred

• Project Management Professional (PMP) or related certifications
• Master’s degree in communications, public health, social sciences, or associated disciplines a plus
• Proficiency with project management tools, such as Smartsheet, MS Project, or similar systems, as well as SharePoint
• Experience with HHS and/or CDC programs
• Experience with health promotion campaigns
• Experience with private and public marketing programs highly preferred.
• Prior award-winning campaign experience a plus
• Experience with chronic disease marketing and communications preferred