Campaign Director, Organic Social

Responsibilities

• Engages in and ensures a strategic relationship with the client, providing insight and partnership across all aspects of the marketing and communications spectrum; Responsible for ensuring excellent client communication at all levels; defining KPIs, deadlines, and service agreements; Delivers an added-value consultancy and works closely with clients to deliver campaigns, services, and products across traditional and emerging communications channels; Plays an integral role in the senior management team, ensuring account profitability and optimizing the impact of revenues on the business; Leads the new business process in collaboration with the local and regional leadership team, making key decisions and playing a crucial role in selling TEAM LEWIS credentials throughout the tender process; Maximizes media relations activity on behalf of the client via an in-depth knowledge of team networks; Recognizes and creates media opportunities for the client in line with wider industry activity; Shares their detailed knowledge of the media landscape with team members, operating as a significant contributor in the tech, digital, and consumer space; Utilizes their network to create and maximize client coverage, advising on potential narrative, storytelling, and thought leadership opportunities; Maximizes their team’s understanding of current affairs by promoting a commitment to understanding the news agenda; Oversees the creation of high-quality and engaging content, providing knowledgeable quality control and guidance to all relevant colleagues; Works with the client to develop and implement an impactful content strategy; Works with the team to improve own and others' knowledge of content trends, driving a commitment to excellent story-telling across the business; Uses social media to recognize trends and proactively promotes new tools, solutions, and processes to continuously evolve and optimize client PR campaigns across the business; Provides social media insight as well as strategic management of client activity; Works collaboratively with the digital team to increase the utilization and selling of digital services; Takes overall leadership responsibility for the Campaign team, including coaching, supervision, assessment, and reviews of all team members; Sets strategic team objectives on a weekly, monthly, quarterly, and annual basis; Defines deliverable client objectives and sets standards of excellence for all client activity, driving commitment from all levels of the team; Monitors team activity levels against budget, increasing fees and negotiating with clients and suppliers where necessary; Plays a leading role in the new business process, project managing pitch teams, and delivering credible solutions to new business challenges; Acts as leader in guiding colleagues on how to best manage campaigns and projects; Acts as a respected line manager, working closely with line reports to maximize strengths, improve weaknesses, and support career development; Works with the Talent team to recruit high caliber candidates into the team and develop and initiate hiring strategy in line with projected organizational requirements; Work with the HR team to reward, retain, and develop the team and resolve any performance issues; Ensures profitability on all accounts and effectively manages budgets; Understands and maximizes the impact of client revenues on the business; Communicates account performance internally and provide strategic advice to the client based on measurable analysis; Monitors and reports on account KPIs and, ensure accurate reporting by junior team members; Provides detailed reports to the senior management team on request; Runs and supports training sessions, with a view to maximizing opportunities to expand team skills and grow revenues; Take a proactive role in promoting the TEAM LEWIS brand, its identity, values, and work; Support the HR / talent team by promoting both internal and external opportunities at TEAM LEWIS across social media and via the referral scheme; Overall, be a guardian of best marketing practice.

Requirements

• Highly commercial, with strong strategic client consultancy skills
• Relevant experience working in a B2B, corporate, consumer, integrated, or digital communications agency environment at a Senior Campaign Manager or Campaign Director level
• Well-versed in social media and the integration of digital marketing into the PR landscape
• A track record of retention and the profitable growth of existing accounts
• Considered, assertive, and influential; a leader with the aptitude to develop and motivate a team
• Able to provide consultancy on PR requirements as well as broader marketing strategy
• Demonstrable success at securing new business and increasing client revenues

Benefits

• Competitive salary
• Hybrid work environment
• Generous PTO
• Paid parental leave
• Medical, dental, and vision benefits + life insurance (eligible day 1 of employment)
• 401k with employer match
• Travel Programs
• Up to $2k donation to a charity of your choice!