Campaign Creative, Product Marketing

Responsibilities

• Build full-funnel launch campaigns end to end: the idea, the script, the boards, the generation, the edit, the finish.
• Make launch films, key visuals and campaign systems that hold up next to the best brand work in the world.
• Turn research breakthroughs into work people outside the field can feel, not just read about.
• Extend each campaign across every surface (landing pages, social, email, in-product) without losing the idea.
• Work at the pace of the product: several launches at once, fast timelines, quality never optional.
• Build the machine behind the work. Turn what you make into reusable prompts, workflows and automated pipelines, so every campaign starts further ahead than the last.
• Treat every new model as new creative territory, and show the team what’s now possible before anyone asks.

Requirements

• 4+ years making creative at an agency, studio or brand, with real campaigns shipped for real clients.
• A portfolio that proves taste first. AI-generated or AI-assisted work should be central to it.
• Fluency with image and video models, plus the craft tools to finish (editing, compositing, design).
• Art direction instincts: casting, styling, light, composition, type and pacing.
• A strong lead discipline (art direction, motion/edit or copy) and comfort across the others.
• A builder’s mindset. You’ve chained tools together, automated the repetitive parts, or built workflows others use.
• The range to move from a cinematic launch film to a single perfect frame in the same week.

Preferred

• Experience launching creative tools, AI products or research.
• You’ve already built something interesting on Runway.