Brand Strategy & Digital Intern

Solon, OH (Remote)

Salary Not AvailableIntern/New GradPart time

Posted 2 months ago

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Job Summary

Drive marketing strategy support and digital initiatives as an internship at Tarkett by conducting competitive audits, CMS updates, and AI persona work with cross-functional teams.

  • Assist in competitive audits, CMS updates, and channel engagements spanning Johnsonite and Tarkett pages.
  • Must-have: current undergraduate student, 10-week remote internship, and basic MS Office skills.
  • Standout: exposure to cross-functional strategy, digital, and AI persona initiatives.

Job Description

Responsibilities

  • Supervised by Marketing Strategy Mangers, conduct competitive audits around Tarkett Commercial’s Fulton Market Design Days.
  • Assist in the oversight and completion of the “Power of a Bond” campaign launching in September.
  • Finish AI personas creation and load into Strategical, our AI Persona Worklab.
  • Assist in enabling live and virtual Johnsonite Wall Base training channel engagements.
  • Audit Johnsonite pages on Tarkett.com with strategy and digital teams for optimization opportunities.
  • Conduct commercial website CMS updates with the digital team.
  • Perform an AEO Audit for specifier intent with the Director, Digital.
  • Provide AI application support in collaboration with the Digital team.
  • Audit top distributor websites to assess publishable brand content.
  • Explore channel feedback on POP merchandiser prototype with Samples Manager and Director, Marketing Strategy.

Requirements

  • 10 wks; remote; computer provided
  • Currently enrolled in undergraduate program (business preferred)
  • Microsoft Office proficiency required
  • Familiarity w/ social medial platforms
  • Strong organizational and communications skills required

    Benefits

    • A commitment that Safety is #1
    • Competitive benefits, pay, and retirement plan options!
    • Career growth, stability, and flexible work arrangements.
    Tarkett logo

    Tarkett

    With a history of more than 140 years, Tarkett is a worldwide leader in innovative and sustainable flooring and sports surface solutions, generating net sales of € 3.3 billion in 2024. The Group has 12,000 employees in 46 countries and has 24 R&D centers, 8 recycling centers and 35 production sites. Tarkett creates and manufactures solutions for hospitals, schools, housing, hotels, offices, stores and sports fields, serving customers in over 100 countries. To build “The Way to Better Floors,” the Group is committed to circular economy and sustainability, in line with its Tarkett Human‐Conscious Design® approach. Tarkett is listed on the Euronext regulated market (compartment B, ISIN: FR0004188670, ticker: TKTT) www.tarkett‐group.com

    FRA
    5.6K employees (448 in marketing)