Brand Specialist

Albuquerque, NM (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own the in-store brand presence and field-focused retail enablement, turning merchandising, education, and partnerships into consistent shelf-driven momentum and sales support.

  • Retail Execution: Maintain brand appearance, install displays, manage in-store assets, and coordinate takeovers to drive shopper engagement.
  • Field & Sales Support: Partner with budtenders and regional teams to educate customers, handle inventory, and back marketing-coop initiatives.

Job Description

Responsibilities

  • Maintain Merchandising & Brand Appearance at Retail
  • Budtender & Customer Education
  • Weekly Inventory Checks (Digital & In Person)
  • Assist with Sales Operations
  • Install In-Store Displays
  • Budtender Gifting
  • Maintain Marketing Inventory
  • Provide Swag to customers and budtenders
  • Attend retail-partner events
  • Coordinate Retail Takeovers

Requirements

  • Field and Trade experience
  • Sales Support experience
  • Organization & Data Tracking
  • Bachelor's degree in Marketing, Business, or related field
  • Experience in Brand Strategy and Brand Management
  • Strong communication and branding skills
  • Ability to work independently and collaboratively in a hybrid setting
  • Experience in the cannabis industry is a plus
  • Cannabis Knowledge Strongly Preferred

Preferred

  • Cannabis Knowledge Strongly Preferred
  • Experience in the cannabis industry is a plus
  • Social Media Savvy: Instagram & LinkedIn preferred, TikTok
  • Program Experience: Slack, Google Suite (Docs, Drive, Sheets, etc.), Excel
  • Strong Interpersonal Skills
  • Networking Savvy
  • Merchandising Experience
  • Field and Trade experience
  • Sales Support experience
  • Organization & Data Tracking

Benefits

  • Millage Reimbursement
  • Phone Stipend
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BLOOM

The simplest way to scale remote teams. We help companies save tens of thousands of dollars per year through remote hires abroad. Our talent pool is full of qualified bilingual candidates that have studied online at US-accredited universities.We're pioneering social-impact staffing by empowering deserving people in emerging markets to significantly improve their standards of living through dignified work and to reach their full potential.International staffing with transparent margins, above average wages for our team members, and resources to build local leaders in the countries where we operate. On average, our clients save more than 50% on talent costs and our team members earn more than 2.5x than their previous job. Join us!

Founded in 2013
Lehi, Utah, USA
1K employees (135 in marketing)

Traffic Signals

Monthly Visitors
15.8K
Monthly Google Ads Budget
$106.4K
Traffic Source Mix
Search
33.7%
Direct
45.8%
Referral
6.9%
Social
12.4%
Paid
1%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
81 (8% of company)

Funding

Last Raise
Non Equity Assistance, 4 years ago

Funding History

  • Jan 2022
    Non Equity Assistance