Brand Marketing Manager

Los Angeles, CA (On-site)

$80K/yr – $100K/yrMid Level3+ years expFull time

Posted 3 hrs ago

Job Summary

Own and coordinate multi-channel marketing programs across calendar planning, public relations, influencer/affiliate activities, traditional and print marketing, and wholesale support, while collaborating with cross-functional teams.

  • Own major marketing workstreams and partner management
  • Lead cross-channel execution with external agencies and internal partners

Job Description

Responsibilities

  • Master Marketing Calendar
  • Public Relations
  • Influencer & Affiliate Marketing
  • Traditional & Print Marketing
  • Wholesale Marketing Support
  • Cross-Functional Collaboration

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of brand or marketing experience, ideally in fashion, apparel, or another contemporary consumer category.
  • Hands-on experience with ShopMy or a comparable influencer/affiliate marketing platform.
  • Experience managing external marketing and/or PR agencies.

Preferred

  • Experience with print/catalog marketing production is a plus.
  • Exposure to wholesale marketing (trunk shows, key account marketing, shop-in-shop) is a plus.
XÍRENA logo

XÍRENA

XÍRENA is free spirited and uncomplicated. Inspired by the real life mermaids of Spain and coastal California, we create clothing that moves and breathes with you. Classic, casual pieces that go everywhere, anytime.

Los Angeles, California, USA
24 employees (15 in marketing)

Salaries

Posted range

$80K/yr – $100K/yr

Taken straight from the job posting.

See all XÍRENA salaries

Marketing Team

Marketing Team Size
3 (13% of company)
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
21.5K
Monthly Google Ads Budget
$87.3K
Traffic Source Mix
Search
23.1%
Direct
63.7%
Referral
8.6%
Social
3.3%
Paid
0.9%

Headcount Trend

Current headcount: ~24
XÍRENA logo

Brand Marketing Manager

XÍRENA · Los Angeles, CA · On-site