Brand Marketing Manager

Aberdeen, SD (On-site)

Salary Not AvailableMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own a full stack content and brand program for World Classrooms, balancing asset creation with governance and driving enrollments, retention, and storytelling across social and video channels.

  • Content & Brand Ownership: Build and maintain the annual content calendar, coordinate asset creation, and ensure brand consistency across campaigns.
  • Production & Partnerships: Lead video, photography, print, and digital campaigns with clear briefs, timelines, and vendor management.

Job Description

Responsibilities

  • Execute annual marketing campaigns and initiatives
  • Maintain and strengthen the World Classrooms brand
  • Support enrollment, recruitment, and customer retention efforts
  • Manage website updates and digital marketing initiatives
  • Measure marketing performance and identify opportunities for improvement
  • Coordinate photographers, videographers, designers, printers, web developers, and other creative partners
  • Build project timelines, creative briefs, production schedules, and shot lists
  • Manage multiple creative projects simultaneously
  • Keep projects moving on schedule while maintaining exceptional quality
  • Preserve historical project knowledge so each year's work builds upon the last

Preferred

  • Experience with project management, marketing, branding, photography, video production, social media, print production, or creative vendor management is highly valued.

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
World Classrooms logo

World Classrooms

World Classrooms is an educational travel program, specializing in taking students to Washington D.C. As fellow educators, we believe travel and learning are deeply connected.

Aberdeen, South Dakota, USA
43 employees (5 in marketing)

Traffic Signals

Monthly Visitors
10.4K
Traffic Source Mix
Search
60.8%
Direct
29.4%

Headcount Trend

Current headcount: ~43

Marketing Team

Marketing Team Size
4 (9% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent News