Responsibilities

• Social Media Strategy & Content Creation (LinkedIn & Instagram)
• Website Management & SEO Optimization
• Paid Advertising (Google, LinkedIn & Meta)
• Product & Service Launch Campaigns
• Photography, Video, and Copy Development
• Marketing Analytics, Reporting & Lead Generation
• Create and manage a strategic content calendar that showcases our projects, people, and expertise.
• Capture engaging photo and video content from active construction sites and transform it into high-performing digital content.
• Optimize website performance and drive organic traffic through SEO best practices.
• Plan, launch, and manage paid media campaigns, owning budgets, targeting strategies, and performance metrics.

Requirements

• 3–5+ years of marketing experience (construction, manufacturing, or B2B industries preferred)
• Proven success managing digital marketing campaigns, SEO, and content strategy
• Strong content creation skills including photography, video, and copywriting
• Experience with HubSpot, Google Analytics, Canva, Adobe Creative Suite, or similar platforms
• Comfortable working in the field to capture authentic project content
• Analytical, results-driven mindset with a focus on measurable growth
• Self-starter who thrives with ownership and autonomy
• Valid driver's license and ability to travel to project sites throughout MD, VA, and D.C.